Google Play has introduced a new feature called "buy once, play anywhere," allowing players to purchase select PC and mobile games and play them across both platforms. This feature was announced at GDC 2026. Additionally, Google Play has launched Game Trials, enabling players to try paid games before buying them. The platform currently has a larger selection of free-to-play games but plans to expand its catalog with more premium titles. While not all games will support the 'play anywhere' model, it has the potential to benefit the 160 million users of Google Play games. This initiative is part of Google’s strategy to strengthen its presence in the gaming sector, particularly in PC gaming.