Simons shared insights with TechCrunch about the ambitious vision behind Daze, a messaging app designed to stand shoulder to shoulder with established giants like iMessage and WhatsApp. The aim is not only to offer a fully functional messaging platform but also to infuse it with a range of engaging and imaginative features that set it apart.
Unleashing Creativity
Daze positions itself as a “digital blank canvas,” inviting users to express their creativity through their messaging. This unique approach has resonated well with its audience, as evidenced by the encouraging feedback from beta testers. Out of 1,400 users currently exploring the app, more than 50 percent have chosen to continue their Daze journey beyond the initial 60 days. This retention rate is particularly notable among younger users, specifically those aged 13 to 22, who are increasingly drawn to the platform.
As the official launch date approaches, anticipation is building, with a remarkable 156,000 individuals already on the waiting list. This early interest highlights the potential of Daze to carve out a niche in the competitive messaging landscape, where creativity and functionality can coexist harmoniously.