ads Archives

Winsage

July 25, 2026

Microsoft finally found a Windows ad it doesn’t like

Users of LG monitors have reported frustration over unsolicited McAfee pop-up ads that automatically appear during the Windows Update process. This issue arises from the installation of the "LG Monitor App Installer," which includes promotional software alongside the standard monitor driver. Reports indicate that this software installs without user consent, even when only a video cable is connected. Following an investigation by Gamers Nexus, Microsoft announced that LG has agreed to disable the McAfee pop-up, although the LG Monitor App Installer will still be automatically downloaded via Windows Update.

Tech Optimizer

July 24, 2026

Microsoft steps in after LG monitors were found auto-installing apps with McAfee ads

McAfee's reputation has declined from being a trusted antivirus software during the MS-DOS era to facing user backlash against its advertising practices. The advertising partnership between LG and McAfee has ended following Microsoft's intervention, which prompted LG to remove McAfee promotions from its Windows Store app. This controversy arose when users reported that the "LG Monitor App Installer," automatically installed with new LG monitors, displayed McAfee promotions. Microsoft and LG aim to enhance the Windows ecosystem and improve customer software experiences. Several LG monitor models were identified as having inadvertently installed the app. The automatic installation feature used by LG is also employed by other companies, indicating a trend in the industry that raises concerns about user experience and promotional strategies.

Winsage

July 24, 2026

Microsoft intervenes after LG gets caught installing McAfee adware onto Windows 11 PCs via their monitors

LG monitors were found to automatically install adware when connected to Windows PCs, leading to intrusive popups promoting applications like McAfee. In response to user backlash, Microsoft intervened and confirmed that LG has agreed to stop displaying McAfee ads in monitor popups. The adware was installed through a monitor app that downloaded automatically with the monitor connection, which previously included advertising popups. It is currently unclear if LG will permanently eliminate these ads.

Winsage

July 24, 2026

Microsoft is cracking down on Windows 11 bloatware ads, forces LG to pull McAfee popup

LG will disable the McAfee ad pop-up in its Monitor App Installer following consumer dissatisfaction and Microsoft's intervention. Users reported that the app was silently installed via Windows Update, leading to unsolicited McAfee trial ads. LG stated that McAfee is not installed without user consent and blamed Microsoft's distribution process, but many users experienced the pop-up without prior consent. Microsoft confirmed LG's agreement to disable the pop-up within three days, emphasizing a commitment to improving user experience. The incident highlights concerns over silent installations and the necessity of third-party antivirus software for Windows 11 users.

BetaBeacon

July 24, 2026

XBOX wants to know if you’ll watch an ad to stream games for free

Microsoft is testing an ad-supported option for streaming games from your library, allowing players to watch ads before playing without paying upfront.

AppWizard

July 23, 2026

ThreatsDay: Android Spyware, PLC Attacks, AI Image Prompt Injection + 12 More Stories

GitHub will reject command-line support bundle uploads from outdated versions of GitHub Enterprise Server lacking security patches starting August 18, 2026. The npm package @copilot-mcp/apex has been identified as a post-install dropper that installs a macOS infostealer, phishing for sensitive information and maintaining a connection to an attacker's server. A rogue extension on the Microsoft Visual Studio Code marketplace, "Markdown All Pro," impersonates a legitimate tool and opens a backdoor after installation. A phishing campaign targeting Portuguese users delivers the Lampion banking malware, which has been active since 2019. DoubleVerify reports a rise in "AfterCall" apps that exploit user permissions for ad fraud. The GhostCommit attack method hides malicious instructions within PNG images in pull requests. The U.S. government has updated its advisory on Iranian-affiliated cyber activity targeting operational technology devices. An Android app posing as a civil defense alert system has been found to contain malware for data harvesting. An Iranian threat actor is distributing MarkiRAT malware through fake applications. An analysis of 28 AI-coded applications revealed 434 vulnerabilities, prompting Cisco to introduce Antares to identify vulnerabilities in codebases. A Russian-speaking threat actor is dismantling guardrails on AI models to create offensive tools.

BetaBeacon

July 22, 2026

Poinpy, A Perfect Video Game, Is Back And It’s Completely Free On Mobile

Poinpy, a mobile game that debuted in 2022 and was initially available exclusively to Netflix subscribers, has now returned to iOS and Android for free. It is a colorful platformer where players jump and bounce upwards to collect fruits and make juice for a hungry beast. The game features permanent upgrades, power-ups, and a roguelite gameplay style. Poinpy is praised for its beautiful design, handling, and soundtrack, making it a favorite game for many players.

AppWizard

July 22, 2026

Modern Warfare 4’s Kill Block lets you use a Desert Eagle sniper rifle, but it’s still Call of Duty at heart

The Fanatics Fest convention at the Javitz Center in Manhattan featured the public debut of Call of Duty: Modern Warfare 4. A new map called Kill Block was introduced, which consists of three modules that rotate every two rounds in Gunfight mode, creating an evolving gameplay experience. The game includes a new ballistics model that enhances realism but does not drastically change gameplay mechanics. The Gunny system simplifies weapon customization by automatically assembling guns based on available attachments. Modern Warfare 4 retains core elements familiar to the series while emphasizing grounded combat, allowing players to maintain aim down sights while mantling. Overall, the game aims to reaffirm Infinity Ward's status in the Call of Duty franchise.

Winsage

July 21, 2026

LG monitors criticized for silently installing McAfee ads via Windows Update

LG monitors have been reported to automatically install an application promoting paid subscriptions to McAfee antivirus software when connected to Windows PCs. This occurs via the LG Monitor App Installer, which is delivered through Windows Update without user approval. The app installs itself seamlessly upon connection and has been noted to present McAfee promotional offers on 31 out of 32 system boots. It operates with "runFullTrust" permissions, allowing it to launch at startup and display ads after system reboots. Reports of this behavior date back to at least 2024, affecting even older LG monitors. Users can remove the app through Windows Settings and disable startup entries, while Windows Pro and Enterprise users can implement a policy to block automatic downloads of applications linked to device metadata.

AppWizard

July 21, 2026

X launches ground-up rebuilt Android app after year-long development

The digital entertainment landscape is rapidly evolving, particularly in India, where mobile-first consumption and value for money are critical. Insights from Amazon MX Player's leadership reveal that the integration of MX Player into Amazon's ecosystem has advanced technology, data utilization, and content distribution. Karan Bedi noted the swift integration process and highlighted the benefits in monetization through Amazon's ad technology, including the “Personas” feature for targeted advertising. MX Player has expanded its distribution across various Amazon platforms, transitioning to a multi-device approach. The platform emphasizes brand safety and has increased its content diversity, focusing on advertiser-friendly shows. Bedi introduced the concept of “micro-genres” with the upcoming MX Fatafat product, featuring short episodes to cater to varying viewer time constraints. MX Player utilizes a robust analytics framework to create content that resonates with diverse audiences, including regional offerings in multiple languages. Girish Prabhu discussed innovative advertising opportunities, emphasizing the integration of brands into content narratives and interactive formats for immediate consumer engagement. MX Player is positioned on major connected TV platforms, aligning with the trend for high-quality, free entertainment. The platform enables direct-to-consumer brands to access larger video formats, leveraging Amazon's consumer insights for personalized advertising and focusing on outcomes rather than impressions. Advertisers are increasingly seeking targeted messages that drive brand growth, highlighting the importance of platforms like MX Player.