A report by Public First estimates that Google Play and Android generated Rs 4 lakh crore in revenue for app publishers and the Indian economy in 2024. The digital economy in India is one of the largest and fastest-growing globally, driven by smartphone adoption, affordable data, and a vibrant developer ecosystem. The combined ecosystem of Google Play and Android contributed to the creation of over 35 lakh jobs in 2024. India has over 10 lakh developer jobs, with nearly 79% of Indian app developers serving overseas users. Indian developers achieved a total of 720 crore app downloads from the Play Store, including 600 crore from domestic users and 120 crore from international users.