app pricing

AppWizard
October 30, 2025
Android users in the United States can now purchase apps using alternative payment methods and pricing strategies as Google opens its Play Store in response to a court ruling against its monopolistic practices. Developers can promote app prices and subscriptions outside the Play Store and include external links to alternative storefronts. They are no longer required to use Google Play Billing and can integrate other payment systems like PayPal or credit cards. This change is part of a court injunction that will remain in effect for three years, until November 1, 2027. Currently, these modifications are limited to the United States and do not apply to other regions.
AppWizard
October 7, 2025
The Supreme Court has denied Google's request for a stay on an injunction, requiring the company to modify its Android platform by October 22, 2025, following a lawsuit by Epic Games. Key changes mandated include: - Ceasing the requirement for developers to use Google Play Billing. - Allowing developers to inform users about alternative payment options. - Enabling developers to link to external app downloads. - Granting developers the ability to set their own app pricing. - Ending exclusivity agreements with device manufacturers and carriers. - Collaborating with Epic Games to facilitate rival app stores' entry into Google Play. Epic Games' CEO, Tim Sweeney, noted that developers will have the right to direct users to out-of-app payment options without facing additional fees. Google plans to appeal the ruling by October 27, 2025, and must present compliance strategies in court on October 30.
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