augmented reality

AppWizard
May 27, 2025
Brands are increasingly required to engage with customers in digital spaces, with platforms like Roblox attracting 90 million daily active users. 56% of Gen Z prioritize styling their avatars over their own appearance, highlighting the need for brands to adapt to virtual environments. The gaming sector provides opportunities for product testing using digital twin technology, allowing brands to simulate scenarios and analyze data for trend forecasting. Retailers like Temu, Shein, and TikTok are rapidly creating products in response to trends, necessitating a shift from traditional six-month development cycles to real-time supply chains. Demand spikes can arise from various sources, and without a robust Order Management System (OMS), businesses risk losing sales. Accurate, real-time inventory visibility is crucial for managing demand spikes and anticipating future needs. Nike has launched Nikeland on Roblox for product testing and consumer engagement, while Snapchat offers AR features for virtual try-ons, allowing brands to gauge interest before physical launches. The intersection of gaming and commerce presents unique opportunities for innovative consumer engagement.
Winsage
May 23, 2025
OpenAI has acquired the “io” hardware division from Jony Ive’s design studio, LoveFrom, investing [openai_gpt model="gpt-4o-mini" prompt="Summarize the content and extract only the fact described in the text bellow. The summary shall NOT include a title, introduction and conclusion. Text: This week has seen a fascinating interplay between two titans of artificial intelligence, OpenAI and Google, as they both made significant announcements that reveal much about their competitive dynamics. The backdrop of this rivalry is the remarkable rise of ChatGPT, which has kept Google’s leadership on high alert. As the tech community anticipated Google’s I/O event, there was palpable tension regarding whether Sam Altman of OpenAI would attempt to overshadow Google’s showcase, reminiscent of last year’s pre-I/O event where OpenAI unveiled ChatGPT’s advanced voice capabilities. This year, however, OpenAI chose to make its splash a day later, with news that has quickly shifted the narrative. OpenAI's acquisition of the “io” hardware division from Jony Ive’s design studio, LoveFrom, is a strategic move that some might view as a clever act of SEO sabotage. While the name “io” is said to stand for “input output” and was chosen well in advance, the timing of the announcement has undeniably redirected attention from Google’s strong presentation at I/O. The contrasting announcements highlight the strengths and weaknesses of both companies: while Google boasts technically superior models that are more widely utilized, OpenAI excels in capturing public interest and generating buzz. OpenAI's Strategic Moves Delving deeper into OpenAI’s recent announcement reveals a commitment to innovation and talent acquisition. The company is investing .5 billion in equity to onboard approximately 55 individuals from LoveFrom, including notable ex-Apple design leaders such as Evans Hankey, Tang Tan, and Scott Cannon. These new recruits will work under the guidance of Peter Welinder, a seasoned product leader at OpenAI. Meanwhile, the remaining LoveFrom designers, including renowned figures like Mike Matas, will continue their work with Ive, who is currently engaged in designing the first electric Ferrari and collaborating with Airbnb CEO Brian Chesky. According to OpenAI’s press release, Ive and his team will take on significant design and creative responsibilities within the organization. Once their existing client commitments are fulfilled, they will focus exclusively on OpenAI while maintaining their independence. OpenAI is also actively seeking new talent for its “future of computing” initiatives, with roles that promise competitive compensation, including a senior research engineer position offering between 0K to 5K plus equity. The timeline leading to this collaboration is noteworthy. Altman and Ive first met two years ago, and discussions about hardware collaboration began last year. The io division was established at LoveFrom to work closely with a select group of OpenAI employees, and investments from OpenAI and Laurene Powell Jobs were made towards the end of 2024. This partnership is poised to yield a voice-first AI device, with prototypes already in existence, suggesting a product that could be as compact as an iPod Shuffle and potentially wearable as a necklace. Additionally, there are plans for AI earbuds, with Altman envisioning a suite of AI-first products designed to reduce reliance on Apple and Google for distribution. Google's Resilience On the other side, Google demonstrated its own resilience during I/O, with the rollout of AI Mode in Google Search. While its product strategy may appear fragmented compared to OpenAI’s cohesive approach, Google is leveraging its vast troves of personal data to enhance the capabilities of its Gemini model. If Gemini can effectively integrate with services like Gmail, Workspace, and YouTube, it could create a compelling reason for users to remain within the Google ecosystem, much like how Meta successfully integrated Stories into Instagram, curtailing Snapchat's growth. Conversations with Google employees revealed a sense of confidence within the organization. While there is an acknowledgment of the challenges posed by OpenAI’s growth, Google’s Gemini is nearing 500 million monthly users. The company appears to be modernizing its search capabilities more swiftly than anticipated, positioning itself for continued leadership in model development. The latest Gemini models are impressive, and Google is preparing for a future that extends beyond traditional smartphones with initiatives like Project Astra. Industry Developments Anthropic also made headlines this week by unveiling its Claude 4 models, which it claims are the best for coding. In a competitive landscape where major players like OpenAI, Google, and Meta vie for dominance, Anthropic is positioning itself as a key provider of AI models. Microsoft Build faced disruptions during its event due to protests against its business dealings with Israel, overshadowing several noteworthy announcements, including the introduction of Elon Musk’s Grok model on Azure. Google’s smart glasses prototype was also showcased, featuring basic voice interactions and navigation capabilities. While still in early development, Google’s partnerships with eyewear brands signal its commitment to advancing augmented reality technology. Personnel Changes YouTube has appointed Justin Connolly from Disney as its head of media and sports, a move that has sparked legal action from Disney. Tinder CEO Faye Iosotaluno is stepping down, with her responsibilities being assumed by Match Group CEO Spencer Rascoff. Vladimir Fedorov, a veteran engineering executive from Meta, has joined Github as CTO. Will Robinson, formerly Coinbase’s VP of engineering, is now the CTO at Plaid. Stephen Deadman, Meta’s VP of data protection in Europe, is departing due to organizational changes." max_tokens="3500" temperature="0.3" top_p="1.0" best_of="1" presence_penalty="0.1" frequency_penalty="frequency_penalty"].5 billion to onboard approximately 55 individuals, including notable ex-Apple design leaders. OpenAI aims to develop a voice-first AI device and AI earbuds, with prototypes already in existence. Google introduced AI Mode in Google Search during its I/O event and is leveraging personal data to enhance its Gemini model, which is nearing 500 million monthly users. Anthropic unveiled its Claude 4 models, claiming they are the best for coding. YouTube appointed Justin Connolly as its head of media and sports, Tinder CEO Faye Iosotaluno is stepping down, Vladimir Fedorov joined Github as CTO, Will Robinson became the CTO at Plaid, and Stephen Deadman is leaving Meta.
AppWizard
May 22, 2025
Instagram is testing a new feature that introduces an immersive 3D experience for users interacting with photos on the platform, utilizing Meta's Reality Labs and the Meta Quest VR headset. A select group of testers will soon experience this functionality, which aims to enhance visual exploration and engagement with Instagram's content.
BetaBeacon
May 15, 2025
The top popular mobile games of 2025 include Block Blast, Roblox, Free Fire x Naruto Shippuden, Ludo King, Pokémon Go, Candy Crush Saga, Mini Games: Calm & Relax, Balatro, Last War: Survival, and Call of Duty Mobile.
AppWizard
May 7, 2025
Mojang has discontinued support for virtual reality (VR) and mixed reality (MR) devices in the Bedrock Edition 1.21.80 Update, following a previous announcement that support would cease after March 2025. The company cites limitations in maintaining support for these platforms. Players will continue to receive updates on PCs and retain access to previously purchased Marketplace content and world-building capabilities. Alternatives for VR experiences include mods like Vivecraft for the Java version on PC and QuestCraft for Meta Quest headsets.
AppWizard
May 2, 2025
The film industry is experiencing several key trends that are reshaping storytelling: 1. Filmmakers are prioritizing diverse narratives that reflect a broader spectrum of human experiences. 2. Technological advancements, such as virtual reality and augmented reality, are transforming the viewer's experience by creating immersive worlds. 3. The rise of streaming platforms is altering film distribution, democratizing access to films and allowing a wider variety of voices to be heard. These trends influence the types of films produced and shape audience expectations and engagement, fostering a new era of cinema characterized by creativity and experimentation.
AppWizard
April 21, 2025
Google has launched its Gemini Live feature for all Android users, expanding access beyond select devices like the Pixel 9 and Galaxy S25. The feature allows users to share their video or screen in real-time, enabling interactive experiences with the AI assistant. Users can seek assistance by pointing their camera or scrolling down within the app and can initiate a session using the "Share screen with Live" button.
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