The Minecraft franchise has gained popularity through extensive marketing, including collaborations with fast-food chains and snack brands. A notable product is Minecraft "Vanilla Green Lowfat Milk," known as Creeper milk, produced by TruMoo, which will be available in the U.S. until June 30. This drink contains petroleum-based synthetic dyes, specifically Blue No. 1, which the FDA plans to remove from food products by the end of 2026 due to concerns about their potential effects on children's behavior. U.S. Health and Human Services Secretary Robert F. Kennedy, Jr. and FDA Commissioner Marty Makary have expressed concerns about synthetic dyes and their health risks, advocating for a transition to natural alternatives. The Creeper milk product does not exist in the Minecraft universe or the recent film, raising questions about its marketing appeal.