Chinese market Archives

AppWizard

May 23, 2025

Rokky acquires ChinaPlay store

PC distribution platform Rokky has acquired the Chinese storefront ChinaPlay. The financial details of the deal are undisclosed. ChinaPlay connects global developers with the Chinese gaming audience, which consists of approximately one million annual users. Rokky's co-founder and CEO, Vadim Andreev, highlighted the challenges global publishers face in accessing China's gaming market, noting that the acquisition aims to provide a direct route to China's 322 million PC gamers. Denis Glukhov, product lead at ChinaPlay, stated that the acquisition will enhance their presence in the Chinese market and improve connections between global publishers and Chinese gamers. Plans include expanding local forum presence, enhancing the loyalty program, and diversifying the catalog of publishers.

AppWizard

May 20, 2025

What’s driving growth in the Chinese video game industry?

The Chinese game industry has experienced significant growth, with popular titles like Genshin Impact and Black Myth: Wukong driving global interest. Black Myth: Wukong sold 10 million copies within a week of its August 2024 launch and won Game of the Year at the 2024 Steam Awards. The single-player game market in China is becoming more sustainable, with a shift in focus due to the success of titles like Black Myth: Wukong. Developers are adapting their strategies, although challenges such as high production costs, competition, and issues related to work culture persist. Local governments are actively supporting game development through licensing, tax breaks, and grants, with initiatives aimed at integrating cultural themes into games. Despite layoffs in the industry, a robust social safety net exists to support affected employees.

AppWizard

April 18, 2025

Rokky interview: tapping global PC markets

PC game publishers are seeking innovative revenue enhancement methods and new audience engagement. Rokky, founded in 2009, has grown from five to around 60 employees and offers a distribution platform that connects game publishers with various digital storefronts, focusing on markets outside Europe. The company collaborates with publishers for content and engages stores for sales, easing the burden on publishers managing multiple relationships. Rokky highlights the potential of untapped markets in China and Asia, where traditional advertising is restricted. They have established connections with local marketing agencies and influencers to navigate these challenges. Andreev advises leveraging influencer partnerships for marketing in China, emphasizing the importance of social media. The grey market poses challenges for publishers, where game keys are resold at inflated prices across regions. Rokky suggests region-locking keys and adjusting pricing strategies based on local economic conditions to mitigate revenue loss from cross-border sales. Andreev envisions a future shift towards seamless activation processes, moving away from traditional key-selling methods to instant activation upon purchase, enhancing the user experience.

Winsage

April 16, 2025

TOS 6 in public preview for ARM shows we’re going to see many more NAS

Tailscale simplifies remote access to self-hosted services for home lab enthusiasts by eliminating the complexities of port forwarding and CGNAT issues. Nintendo's Switch 2 pricing strategy has faced backlash, while Sony has raised PlayStation 5 prices in Europe for both digital and disc editions. Microsoft removed the seconds display from the Windows 10 taskbar clock, prompting user dissatisfaction as part of a strategy to encourage upgrades to Windows 11. Windows 11 is set to receive a redesigned Start menu with features based on user feedback, although the implementation delay raises concerns. Google's phone app has improved spam filtering, particularly noted in regions like Portugal, despite occasional notification delays. Nvidia's upcoming RTX 5060 series shows promising thermal performance, but pricing details are still unclear. Beginners in 3D printing can benefit from using tree supports for intricate models to enhance the printing process. Discussions around effective backup strategies are crucial for data security, especially highlighted by World Backup Day. The General Purpose Media Interface (GPMI) introduced at CES 2025 may change A/V connectivity standards, particularly in China, while its adoption in Western markets is uncertain. The PocketCloud NAS features a docking station with an M.2 SSD slot, allowing for versatile data storage solutions.

BetaBeacon

March 23, 2025

Goodbye, Ridiculous Fishing: How Android’s 32-bit purge erased my favorite classic games

Google and high-end chipmakers decided to kill 32-bit support entirely in Android 14, leading to benefits such as freeing up system resources, better security, and improved performance. This change means that many 32-bit-only games, including classics like the Metal Slug series and King of Fighters franchise, can no longer be played on newer devices. Options to continue playing these games include using a phone with Android 13 or Xiaomi's flagship phones with a framework to run 32-bit apps, although the latter is limited to the Chinese market. Other suggestions include using a virtual machine running an older version of Android, but this may not work due to hardware limitations.

Winsage

March 18, 2025

Huawei about to lose Windows licence

Huawei's relationship with the United States has deteriorated as Microsoft's supply license is set to expire, putting Huawei's Windows-based PCs at risk. Without an extension, Huawei may have to abandon Windows and switch to Linux or its HarmonyOS. The company plans to launch an "AI PC" powered by its Kunpeng CPU and HarmonyOS in April, targeting the Chinese market. Additionally, Huawei will introduce the MateBook D16 Linux Edition, but Linux holds only a 3.8 percent share of the consumer market compared to Windows' 70.65 percent. The success of Huawei's laptops outside China may depend on the acceptance of HarmonyOS and alternative operating systems amidst US sanctions.

Winsage

March 2, 2025

Microsoft now offers a free tool for Windows 10 and 11 users to refresh their PCs

Microsoft has introduced a free, built-in tool called PC Manager for Windows 10 and Windows 11 users, aimed at optimizing system performance without the need for third-party software. After a successful launch in China, PC Manager is now available globally. Key features include: - PC Boost: Automatically clears temporary files, reduces RAM usage, and shuts down unnecessary background processes. Smart Boost identifies and removes files over 1GB. - Deep Cleanup: Targets outdated system files, browser caches, and the recycle bin to free up storage and improve performance. - Startup Management: Allows users to manage and disable unnecessary startup applications to enhance boot speed. - Process Management: Provides an intuitive interface to identify and terminate resource-hogging processes easily. - Large Files Locator: Helps users identify oversized files for better disk space management. PC Manager is currently available in multiple languages and is expected to expand further, with plans for future updates based on user feedback.

AppWizard

February 21, 2025

Ex-PlayStation Indie Boss Says Bringing PlayStation Games To PC Is ‘Almost Like Printing Money’

Shuhei Yoshida, the former head of PlayStation’s indie division, discussed Sony's strategy to release major first-party titles on PC, highlighting the benefits of reaching a broader audience, especially in regions where console gaming is less popular. He noted that releasing games on PC can attract new fans who may later purchase PlayStation consoles. Yoshida emphasized the financial advantages of porting games to PC, stating it is more cost-effective than developing new titles, generating additional revenue to support new projects. He also pointed out the potential of the Chinese market, which is primarily PC-based, and mentioned the importance of PC releases to access that audience. Additionally, he suggested that a launch for the anticipated PS6 in 2028 seems plausible.

Winsage

February 13, 2025

Windows 10 and 11 Users Can Now Clean and Refresh Their PCs with Microsoft’s Free Tool

Microsoft has introduced PC Manager, a free, built-in tool for Windows 10 and 11 designed to optimize system performance without the need for third-party software. After testing in China, it has been rolled out globally. Key features include: - PC Boost: Automatically clears temporary files, reduces RAM usage, and terminates unnecessary processes. Smart Boost identifies and removes files over 1GB. - Deep Cleanup: Targets outdated system files, browser caches, and the recycle bin to free up storage. - Startup Management: Allows users to disable unnecessary startup programs to improve boot speed. - Process Management: Provides an interface to quickly identify and close resource-hogging processes. - Large Files Locator: Scans for oversized files to help manage disk space. PC Manager is available in multiple languages and is expected to receive updates based on user feedback.

AppWizard

December 7, 2024

Where Winds Meet is coming to PC on December 27th but there is a catch

Everstone Games announced that Where Winds Meet will be released on PC on December 27th, initially exclusive to the Chinese market. The game features a hero molded by chaos, emphasizing skill development with paths as a doctor, merchant, or NPC explorer. Combat includes Wuxia-inspired skills and Tai Chi techniques. It has a construction system with 600 antique components and an interactive environmental system. The game is open-world with detailed landscapes. There is no confirmed timeline for a Western release, but speculation suggests it could be in 2025. The game is not currently available on Steam or the Epic Games Store.