YouTube is the most popular social media platform with 3.9 billion monthly active users, followed by Facebook with 2.1 billion users. Telegram has experienced a 367% search growth with 30.4 million monthly Google searches. TikTok has seen a 733% search growth and has 83.1 million monthly Google searches. Xiaohongshu (RedNote) has a search growth of 99x+, with 450,000 monthly Google searches and reported a profit of million in 2023. Discord has a 188% search growth with 30.4 million monthly Google searches. WhatsApp has a 112% search growth and 151 million monthly Google searches. Reddit has a 140% search growth with 30.4 million monthly Google searches. Douyin, a Chinese video-sharing app, has a 733% search growth and 1 million monthly Google searches.