The Kremlin is launching Max, a state-controlled messaging application for government officials, with a full implementation deadline of September 2025. Developed by VK Company, Max integrates various government services and financial transactions, raising privacy concerns. The Russian government plans to phase out foreign apps like WhatsApp, which currently has a 70% user base. Max will be pre-installed on all new devices sold in Russia starting September 2025. As of July 2025, over 2 million users have registered on the app, which has been labeled a "digital gulag" by cybersecurity experts due to its potential for state-sponsored surveillance. Human rights organizations are concerned about its impact on digital freedoms amid increasing government suppression of dissent.