Kaizen: A Factory Story is an upcoming video game set in 1980s Japan, described as "an open-ended puzzle automation game" where players create products that lead to further production. The game is developed by Coincidence, a new collective formed by the original Zachtronics team, following its disbandment in late 2022. Zach Barth, the creative director, has a passion for games focused on production lines and emphasizes a more fluid company structure in Coincidence. The game's narrative, crafted by Matthew Seiji Burns, features a Japanese American protagonist navigating Japan's business landscape during its economic bubble, evoking nostalgia for iconic products of the era, though actual products like the Sony Walkman and Nintendo Game Boy will not be included due to licensing issues.