4J Studios has established a new studio in Edinburgh to develop a competitive alternative to Minecraft called Reforj. Founded in 2005 in Dundee, Scotland, 4J Studios is known for creating official Minecraft versions for various platforms. The Edinburgh location will focus on software and design roles, and the company is currently recruiting skilled developers. The studio has launched a 'Pioneer Program' that gives expert Minecraft players early access to Reforj for feedback during its development. 4J Studios employs approximately 50 individuals and aims to leverage talent from the Edinburgh area to enhance their development process.