The smart TV market is projected to grow from USD 225.43 billion in 2023 to USD 252.41 billion in 2024, reaching USD 623.62 billion by 2032, with a compound annual growth rate (CAGR) of 11.97% from 2024 to 2032. This growth is driven by increased global internet penetration and better access to high-speed broadband, allowing consumers to stream content on smart TVs. The rising popularity of smart TVs is attributed to the convenience of accessing various applications for streaming, gaming, and fitness. Businesses are investing in smart Android TV app development to engage customers effectively, as audiences spend more time on screens. Key trends in Android TV app development for 2025 include the use of AI and ML for personalized experiences, AR and VR for immersive interactions, 5G technology for enhanced performance, instant apps for improved user experience, cross-platform development, on-demand applications, and blockchain technology for security. The cost of developing an Android TV app ranges from ,000 to ,000, depending on complexity, with more intricate applications potentially exceeding 0,000.