game pricing

AppWizard
July 2, 2025
PC gaming is experiencing strong sales, with discounts influencing purchasing decisions. Games often see price drops of up to 50% within seven months of release. For example, Avowed is currently priced at .89 after a 33% discount during the Steam Summer Sale. Notable discounts include Assassin's Creed Shadows, reduced by .50 since March, and Oblivion Remastered, which has also dropped in price since its April launch. The Patient Gamers subreddit, with over 750,000 subscribers, focuses on games at least a year old, allowing discussions on titles like Cyberpunk 2077 without the urgency of new releases. The gaming industry employs FOMO tactics, encouraging pre-orders for special editions, as early sales are crucial for a game's long-term success. Some suggest launching games at lower prices instead of relying on pre-order bonuses, as seen with Titanfall 2, which dropped in price shortly after release. Titles like Helldivers 2 and other recent releases have successfully launched at lower price points, indicating a shift towards value in the market. As competition grows, particularly with remastered classics and indie games like Peak, the pricing landscape is changing. Recommendation algorithms on social media are promoting personalized discovery of games. Steam sales provide newcomers with access to established titles at low prices, such as Civilization 6, demonstrating the ongoing appeal of older games amidst new releases.
AppWizard
June 16, 2025
Preorders for Borderlands 4 have launched, with the base edition priced at £60/€70 on Steam, which is lower than expected. The Deluxe Edition is priced at £90/€100, and the Super Deluxe Edition at £120/€130. Randy Pitchford, CEO of Gearbox Software, encouraged fans to preorder due to the absence of a price increase. The Standard Edition is priced at £59.99, the Deluxe Edition includes additional content, and the Super Deluxe Edition offers the most extensive features. The pricing has received a positive reception from fans, although some gamers outside the US, UK, and EU find it high. The game quickly became a top-ten seller on Steam after preorders opened.
AppWizard
June 14, 2025
Brandon Adler, the director of The Outer Worlds 2, stated that game developers do not set the prices for their games, emphasizing that pricing decisions are made by corporate executives. He expressed a desire for broader accessibility to games but indicated that pricing inquiries should be directed to Xbox executives. The economic landscape has shifted, making home ownership difficult while consumer electronics have become more affordable. Gamers now have various options, including subscription services and budget-friendly hardware. The perceived normal price for games has shifted to the range of to , with being a stretch, particularly for highly anticipated titles. Pricing challenges reflect deeper issues in the gaming industry, including recent layoffs and rising development costs. Obsidian Entertainment has adopted a strategy of working on multiple smaller projects, resulting in more affordable pricing for some titles, while the upcoming Avowed is set at a full retail price. Concerns exist that The Outer Worlds 2’s price might hinder its success, especially given the unclear metrics Microsoft uses to evaluate sales performance.
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