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HappyKids is launching a new gaming series titled Minecraft Witchcraft! on October 1, in collaboration with YouTuber Amy Lee, aimed at a tween audience. The series follows a young witch seeking a “witch’s license” and consists of 15 episodes, each lasting 13 to 19 minutes. HappyKids has experienced a 20% increase in viewership in 2024, attributed to its user-generated content and gaming partnerships, including co-productions with K-City Gaming and Kin Tin. The platform is focusing on kid-safe gaming content, particularly appealing to Generation Alpha. HappyKids is also developing a co-view original series called Family Game Competition, set to launch in Q4 2024, featuring families competing in classic games. Additionally, the platform aims to expand its content library by acquiring more family films and increasing Spanish-language offerings.
Netflix has been expanding its gaming catalogue, adding hard-hitting titles like Sonic Mania Plus, Braid, and Anniversary Edition Paper Trail. Another 14 games will be added in the coming months, bringing the total to over 100 games on Netflix. Some new games inspired by series and movies like Perfect Match, Emily in Paris, and Selling Sunset have also been added. The Dragon Prince: Xadia and Tales of the Shire: A Lord of the Rings Game are exclusive games coming to Netflix.
