TommyInnit, whose real name is Tom Simons, is launching a new series titled "100 Questions with Tom Simons" under Sony’s international digital arm. The show will feature TommyInnit engaging in conversations with various guests, with each episode consisting of exactly 100 questions. The inaugural episodes will include guests such as Stephen Fry, Professor Brian Cox, and content creators like Stampy, James Marriott, and Sweet Anita. The series is described as a “creator-led series designed for digital audiences” and will have a dedicated YouTube channel for full episodes and additional clips. This initiative is part of Sony Pictures Television International Production’s digital division, led by Matt Ford and Sacha Khari. TommyInnit has over 50 million followers across platforms and holds a Guinness World Record for the most-followed Minecraft channel on Twitch. He expressed excitement about the venture, noting it allows him to push beyond his comfort zone.