Amazon introduced the Fire TV Stick Select, featuring the new Vega OS, at its fall hardware event. The device will include a mix of Vega-native applications and clients using Amazon Web Services (AWS) for streaming, with existing Fire TV apps adaptable to the new platform. Developers will have nine months of free app streaming to create native Vega applications. The Fire TV Stick Select is priced similarly to the Fire TV Stick 4K Max but has less powerful hardware, including Wi-Fi 5 and limited HDR support. Concerns exist regarding the user experience, particularly if streaming quality is poor, which could affect Amazon's reputation in the market. The Appstore will indicate cloud notices for non-native apps, but user understanding of this feature may vary.