language barriers Archives

AppWizard

June 14, 2026

Sony pulling back from PC also means it’s pulling back from China

Sony has shifted away from porting singleplayer PlayStation titles to PC, raising concerns about competition with Valve. Alinea Insights reported that 42% of Death Stranding 2's PC sales came from China, its largest market on Steam. Approximately 39.48% of Steam users have their language set to English, while 21.85% prefer Simplified Chinese, representing over 30 million players. Shift Up, developer of Stellar Blade, announced they will not partner with Sony for the sequel, focusing on a global market strategy. Alinea's analysis shows that releasing games on PC does not harm PlayStation sales; Death Stranding 2 saw increased PS sales following its PC launch, and Stellar Blade also experienced a rise in PS5 sales despite not being discounted. Launching games on PC broadens the player base and enhances marketing opportunities.

AppWizard

May 20, 2026

10 Android Circle to Search superpowers you probably never noticed

Google has introduced a feature called Circle to Search for mobile browsing on Android, which enhances the search experience by allowing users to search for information directly from the browser window. This feature enables users to copy text easily, analyze images, and provides instant translations for various languages. Additionally, it includes a Song Search shortcut for identifying music titles and artists quickly.

AppWizard

April 28, 2026

Google Translate turns 20, and it’s making me practice my speech with AI

Google is introducing a new feature called Pronunciation Practice in its Translate app, allowing users to write phrases and receive guidance on correct pronunciation. The app uses AI technology to analyze speech and identify errors. Google Translate has 1 billion users and translates approximately 1 trillion words each month. The Pronunciation Practice feature aims to enhance user confidence in speaking new languages and aligns the app with language-learning platforms like Duolingo. Last holiday season, Google Translate received three major updates focusing on slang and local expressions to provide more authentic translations.