Mark Zuckerberg Archives

AppWizard

November 19, 2025

Meta Learns That Nothing Is a Monopoly If You Just Wait Long Enough

Judge James Boasberg ruled that Meta, the parent company of Facebook, Instagram, and WhatsApp, does not have an illegal monopoly in the social media market. The Federal Trade Commission (FTC) failed to prove that Meta currently holds monopoly power, despite its past dominance. The emergence of competitors like TikTok and YouTube has created significant competition for Meta. The judge noted that consumers are increasingly spending time on these alternative platforms, which contributes to Meta's need to invest heavily to stay relevant. This ruling is part of a broader trend among major tech companies successfully navigating antitrust challenges in rapidly changing markets.

AppWizard

November 13, 2025

Meta Introduces Ads To WhatsApp As Messaging App Expands Revenue Strategy

WhatsApp has announced the introduction of advertisements in its "Updates" tab, which is used by approximately 1.5 billion daily users. Personal chats will remain free from ads, and the platform assures that end-to-end encryption will protect private conversations from being used for advertising purposes. This shift marks a departure from WhatsApp's previous ad-free policy, originally upheld by its founders. Meta, WhatsApp's parent company, is looking to monetize the app, which has over 2.5 billion users, while maintaining user trust and privacy. Advertisements will be targeted using limited user information, and two additional revenue-generating features have been introduced: paid subscriptions for Channels and promoted channels. Meta reported total revenue of 4.5 billion in 2025, with .6 billion coming from advertising across its platforms. Analysts suggest the introduction of ads could impact user experience, with the potential to alienate users who value WhatsApp's simplicity and ad-free environment. Meta plans to monitor user feedback as it rolls out the advertising initiative.

AppWizard

September 9, 2025

Internal revelations have emerged that Meta has neglected its messenger application ‘WatsApp’ even t..

Meta allegedly overlooked a significant security vulnerability in its messaging application, WhatsApp, as revealed by former WhatsApp security director Ataullah Baik, who has filed a lawsuit in federal court in Northern California. Baik claims that numerous employees had unrestricted access to sensitive user data and that the company failed to address over 100,000 daily account hacking incidents. He alleges that he reported these concerns to Meta CEO Mark Zuckerberg and faced retaliation, leading to his termination in February. Meta has denied Baik's claims, stating he was laid off due to underperformance. Additionally, four current and former employees testified before the U.S. Congress, alleging that Meta minimized research on risks to children on its virtual reality platform, "Horizon Worlds." Reports indicate that Meta's legal team instructed employees to avoid gathering data related to minors or to downplay risks. Former employee Frances Haugen previously revealed that Facebook prioritized profit over user safety, aware of the negative impact of its algorithms on adolescents' mental health. Internal documents also showed features aimed at young children, prompting a response from 44 U.S. attorneys general to prevent exploitation by AI.

Winsage

June 26, 2025

Windows killed the Blue Screen of Death

Windows has replaced the Blue Screen of Death with a new Black Screen of Death. This change marks a significant shift in error screens that began with Windows 1.0 in 1985. The update follows the CrowdStrike outage that affected 8.5 million Windows devices and led to the introduction of the Windows Resiliency Initiative, aimed at enhancing security and reducing disruptions from unexpected restarts. The new Black Screen of Death features a "simplified UI" and includes a quick machine recovery feature to help PCs regain functionality faster after unsuccessful restarts.

AppWizard

June 17, 2025

WhatsApp to introduce adverts as Meta pushes to monetise messaging app

WhatsApp, with nearly three billion monthly active users, is set to introduce paid advertisements for the first time, moving away from its previous ad-free policy. This initiative, led by its parent company Meta, will include ads in the app's "status" section, similar to Instagram Stories, while ensuring that private conversations remain secure and encrypted. Businesses can promote content in the updates tab and charge users for premium content, with WhatsApp taking a 10 percent commission. Limited metadata, such as location and user interactions with ads, will be shared with advertisers, but sensitive information will remain confidential. Users who do not engage with status updates or channels will not see ads in their inbox. Meta's decision comes amid competition from platforms like TikTok and YouTube and regulatory scrutiny, including a lawsuit from the FTC regarding its acquisition of WhatsApp and Instagram. The introduction of advertising and subscription features aims to tap into WhatsApp's business potential, although it may face mixed reactions from users concerned about privacy.

AppWizard

June 14, 2025

Meta’s Threads app to test direct messaging in some countries

Meta Platforms is rolling out direct messaging on its Threads app, starting in select markets like Hong Kong and Thailand, to boost user engagement. The feature will not be encrypted initially. Threads, launched in 2023, has over 350 million monthly active users but is not expected to significantly drive revenue growth by 2025. eMarketer projects a 17.5 percent increase in U.S. monthly active users for Threads, reaching 60.5 million, while X is expected to decline by 14.4 percent to about 50 million users.

AppWizard

May 3, 2025

Facebook parent Meta launches AI assistant app, further competing with OpenAI and Google

Meta Platforms launched a dedicated app for its Meta AI assistant, enhancing user experience by providing personalized responses based on user data from Facebook and Instagram. The app is powered by Llama 4, Meta's latest large language model, designed to compete with AI systems from OpenAI and Google. It will integrate with Meta’s AI glasses and the existing companion app. Meta is also hosting its first AI developer event, LlamaCon, on the same day as the app launch and plans to test a paid subscription model for advanced versions of its AI chatbot in the second quarter. Meta AI, launched in September 2023, serves as a virtual assistant capable of reasoning tasks.

AppWizard

March 8, 2025

Messenger reverts to dark blue

Meta has updated its messaging platform, Messenger, transitioning from a vibrant gradient color scheme to a sophisticated dark blue design as it moves into 2025. This change aims for a cohesive user experience, enhancing compatibility with dark mode. The redesign may also reflect a broader branding strategy, aligning with co-founder Mark Zuckerberg's desire to return to a more 'original' Facebook aesthetic. The new appearance has sparked discussions about Meta's evolving image and its implications for the app's identity.

AppWizard

March 3, 2025

WhatsApp says technical issue reported by thousands now resolved

On Friday afternoon, WhatsApp experienced a disruption affecting users' ability to send messages, with Downdetector reporting over 50,000 incidents shortly after 15:30 GMT. A WhatsApp spokesperson confirmed the issue was resolved. While some users reported problems with Facebook and Facebook Messenger, the complaints were significantly lower than those for WhatsApp. WhatsApp, which has nearly three billion users, was previously affected by a mass global outage in December. CEO Mark Zuckerberg expressed optimism about the company's growth during a recent investor call. The recent issues were not as severe as the 2021 outage that lasted nearly six hours.

AppWizard

March 2, 2025

Controversial Facebook Messenger logo change triggers huge design debate

In 2020, Meta introduced a new logo for Facebook Messenger featuring vibrant purple and pink gradients, representing a fresh direction. Four years later, the company reverted to a familiar blue palette, causing confusion among users as no official reasoning was provided. Speculation includes suggestions that the change may relate to concerns about inclusivity or Mark Zuckerberg's comments on corporate culture. The gradient was originally part of a strategy to unify Messenger with Instagram's messaging, which was abandoned at the end of 2023. Users have criticized the old blue design as "basic" and "bland," leading to discussions about Meta's branding future and its impact on user perception.