market viability Archives

AppWizard

June 22, 2026

The Steam Machine is the start of an even more expensive future for game consoles

Valve's Steam Machine is priced at ,049 for the 512GB model and ,128 with a Steam Controller. The 2TB version costs ,349 or ,428 with the controller. In comparison, the 2TB Xbox Series X retails for 9.99, the PS5 Pro for 9.99, and the upcoming Switch 2 is expected to launch at 9.99. The Steam Machine offers access to Steam's extensive library of games and is positioned as a premium option in a market with rising hardware prices. Recent data shows a 46% decline in PS5 sales year-over-year, coinciding with a price increase to 9.99. Xbox is developing "Project Helix," a device between a console and a PC, but pricing concerns have led to a reevaluation of its vision.

Winsage

April 21, 2026

Windows Wrap: Surface is raising prices while lowering ambition

Microsoft has raised prices for its current generation of Surface devices, causing concerns about the market viability of the upcoming Surface Pro 12 and Surface Laptop 8. The company is facing an identity crisis while refining Windows 11, with some suggesting a transition to Windows 12. The price increases come at a time when Surface is struggling to compete with Apple's MacBook Neo in the budget segment. The upcoming Surface models may lack powerful chips from Intel and Qualcomm, which could hinder their appeal. In the meantime, alternatives like the ASUS Zenbook A16 and HP OmniBook X Flip 2-in-1 are being highlighted for consumers seeking options.