Google has introduced the Sensitive App Protection feature in Android Automotive, allowing users to lock individual applications with a PIN to prevent unauthorized access to sensitive information in shared vehicles. This feature aims to enhance privacy amidst the rise of ride-sharing and car-sharing services, addressing concerns about unauthorized app usage by valets and other users. Sensitive App Protection is applicable to family cars and rental vehicles, ensuring that protected apps remain inaccessible without the PIN, even in restricted modes. The feature is designed to improve user privacy in connected cars, coinciding with increasing regulatory scrutiny regarding data handling. User adoption will depend on awareness and ease of use, with early feedback being generally positive. Critics note that while PIN-locking is beneficial, it does not fully address vulnerabilities related to data transmission over unsecured networks. Google plans to transition to the Gemini AI platform, which may enhance security features further. Regulatory bodies are monitoring these developments closely, and ethical considerations regarding access to privacy features for different user demographics are being discussed.