messaging feature Archives

AppWizard

November 24, 2025

YouTube tests direct messaging. Here’s how it works.

YouTube is testing a direct messaging feature in its mobile app, allowing users to share videos and engage in conversations. This feature, which was removed in 2019, is currently being trialed for users over 18 in Poland and Ireland. Users can share long-form content, Shorts, and live streams through direct messages, with options to accept or decline chat invitations from other users. All communications will adhere to YouTube's Community Guidelines, and users can block unwanted messages. Notifications for new messages will be integrated with other alerts.

AppWizard

November 21, 2025

YouTube quietly revives in-app private messaging, six years after discontinuing it

YouTube is testing a revival of its in-app private messaging feature, nearly six years after it was discontinued due to low adoption rates. The new initiative allows users to share videos, Shorts, and live streams with friends and is currently limited to select markets and users aged 18 and older. Safeguards such as invite-only conversations, unsend options, and the ability to block or report inappropriate content are included. YouTube's initial messaging feature was launched in 2017 and discontinued in 2019. The renewed feature aims to enhance direct engagement for content creators and provide a streamlined way for regular users to converse about videos. The pilot phase is ongoing, with no timeline for a broader rollout announced yet. YouTube's move to reinstate private messaging aligns with current trends as it faces competition from platforms like TikTok and Instagram.

AppWizard

November 21, 2025

YouTube Tests Revival of In-App Messaging in Ireland and Poland

YouTube is testing the revival of its in-app direct messaging feature, which was discontinued in 2019. The limited rollout is currently available to users in Ireland and Poland and is aimed at users over 18, focusing on privacy and community guidelines. This feature allows for private conversations and video sharing within the app, reflecting user demand for integrated communication. The original messaging system, launched in 2017, was shut down due to low adoption rates and moderation challenges. The current testing phase suggests YouTube is refining the feature before a broader launch, with potential implications for creators to engage with fans directly. However, there are concerns regarding privacy and content moderation. The initiative aligns with industry trends emphasizing in-app communication and could enhance user engagement and advertising opportunities for YouTube.

AppWizard

November 20, 2025

YouTube revives in-app direct messaging in surprise test

YouTube is testing a built-in direct messaging feature for users aged 18 and older in Ireland and Poland. Users can initiate chats by tapping the notification bell on videos and inviting others to share content. Invite links expire after seven days, and users can also use the Share button to send messages. This is YouTube's second attempt at direct messaging, having previously tested it from 2017 to 2019 before discontinuing it. The new feature aims to facilitate communication without leaving the platform, allowing creators and brands to build communities and share content. User feedback will determine the future of this feature, and there is currently no commitment to a global rollout.

AppWizard

November 20, 2025

YouTube tests an in-app private messaging feature again

YouTube is reintroducing its private messaging feature, which was discontinued in 2019, to a select group of users aged 18 and older in Ireland and Poland. Users can share videos, including long-form videos, Shorts, and livestreams, within the mobile app through a full-screen chat interface accessed via the Share button. The feature supports one-on-one conversations and group chats, allowing users to respond with text, videos, or emojis. To ensure user safety, participants must send invites to chat, can unsend messages, block users, and report violations. YouTube will monitor messages for compliance with Community Guidelines.

AppWizard

November 20, 2025

YouTube Tests Direct Messaging Feature: Users Will Soon Share Videos and Chat Inside the App

YouTube is testing a new direct messaging feature that allows users aged 18 and older in Ireland and Poland to share videos and engage in conversations within the platform. The feature supports sharing long-form videos, Shorts, and live streams through the YouTube mobile app, enabling discussions without leaving the platform. Messages will adhere to YouTube’s Community Guidelines, with monitoring for compliance and safety. Users can still share videos via other platforms, and YouTube is collecting feedback to evaluate potential broader rollout.

AppWizard

November 20, 2025

YouTube tests bringing back direct messages, a ‘top feature request’

YouTube is testing a new direct messaging feature within its mobile app, allowing users aged 18 and older in Ireland and Poland to share videos and converse about them. This feature is a response to user demand and follows the discontinuation of a previous messaging feature in 2019. Users can share videos, send invites to start conversations, and have the ability to block or report messages. All messages will be reviewed for compliance with Community Guidelines. The timeline for a broader rollout is currently uncertain.

AppWizard

November 19, 2025

YouTube is testing a new way for sharing videos with your friends

YouTube is testing a new messaging feature in its mobile app that allows users to share videos directly with friends and family. Users must be at least 18 years old and signed into a YouTube channel to use this feature. To share a video, users can tap the notification bell to generate an invite link, which can be sent to others. Once the invite is accepted, the sender receives a notification. Users can also share videos using the share button under the video player and have options to unsend or delete messages. This experiment is currently limited to users in Poland and Ireland.

AppWizard

October 29, 2025

Zillow adds in-app messaging to chat with ‘co-shoppers’

Zillow has introduced a messaging feature in its app to facilitate communication among homebuyers and their co-shoppers, allowing users to engage in conversations and share listings in a dedicated channel. This aims to reduce confusion and prevent missed messages during the homebuying process. Over 60% of homebuyers search alongside at least one other individual, making this feature valuable for coordinating property searches. Additional enhancements include virtual staging, Zillow Home Loans verified pre-approval, a closing dashboard for tracking title and escrow tasks, and an AI tool for renters providing automated responses about property details. These features are now available in the Zillow app.

AppWizard

October 21, 2025

Airbnb adds direct messaging, new social features after app overhaul

Airbnb has introduced new social features that allow attendees of experiences to communicate via direct messaging, fostering community among guests. Users can opt into these features for each experience and can unsubscribe at any time. This update follows a significant app redesign that began in May, which included new services like catering and personal training, and marked a shift for Airbnb to diversify beyond home rentals. The company plans to invest between 0 million and billion into new business opportunities. Additionally, the app now includes an enhanced AI chatbot for personalized customer support, flexible carousels for alternative listings, and maps showcasing nearby landmarks and attractions.