Tech Optimizer
February 5, 2025
Avast's global revenue for 2024 is projected to reach USD 950 million, with a growth rate of 4% compared to the previous year. The company has over 435 million active users globally, with 60% of its revenue coming from Europe and North America. Avast controls 6.5% of the global antivirus market and ranks among the top five providers in the cybersecurity industry. Its VPN services, using AES-256-bit encryption, saw a 12% increase in subscriptions. Additionally, 80% of Avast's products integrate AI and machine learning, and mobile security products account for 20% of its total revenue. Avast has raised USD 100 million in funding, bringing its valuation to USD 2,865.9 million, and partnerships with major tech companies contribute 10% of its total revenue.
The company employs more than 1,800 individuals and has around 9 million weekly active users. Avast prevents nearly 1.5 billion attacks each month and has users in 59 countries. A total of 859 companies utilize Avast for organizational cybersecurity solutions, and the software is available in 45 different languages. Avast offers a 30-day free trial and has a highly accurate antivirus solution, with a 94.2% offline detection rate and a 99.5% online detection rate.
Avast is compatible with Windows, macOS, Android, and iOS, and provides a 30-day money-back guarantee. The software features include real-time protection, Wi-Fi Inspector, CyberCapture, and email shield. Paid plans range from INR 4,144.79 (USD 49.99) to INR 6,632.17 (USD 79.99) per year.
In Q1 2024, social engineering attacks were identified as the biggest threat, with scams increasing by 61% on mobile and 23% on desktop. Avast's global risk ratio was 31%, with a total of 3.52 billion blocked attacks. The company secured the fourth position in the antivirus market, with 8% paid users and 18% free users.
As of July 2024, avast.com had 14.1 million visits, with the United States contributing 20.1% of the traffic. Male users made up 62.93% of visitors, and the highest percentage of users were aged 25 to 34. Organic search generated the highest traffic rate, accounting for 45.9%, while YouTube was the leading source of social media referrals.
