AppWizard
March 28, 2025
Google has launched initiatives to enhance the security of its Play Store, focusing on reducing malicious and fraudulent applications. Key measures include upgrading the Play Integrity API to protect users from harmful apps and assist developers in addressing modified applications. Google Play Protect's threat detection will expand to target apps impersonating financial services, with Enhanced Financial Fraud Protection being rolled out to more markets. The app submission process will be streamlined with additional pre-review checks, and developers will receive notifications about policy compliance. Google has introduced "Government" and "Verified" badges for specific app categories and plans to expand this system. Over the past year, Google blocked 2.36 million apps violating Play Store policies and identified significantly more Android malware from third-party sources compared to those on the Play Store.
