partnerships Archives

AppWizard

February 21, 2025

Kinzoo Messenger offers users a Dog Man experience

Kinzoo Messenger is a free social media application for children and families, launched in 2020, with over a million downloads in countries including the US, Canada, the UK, and Australia. The platform focuses on providing a safe environment for kids to connect through talk, text, and games. Its monetization strategy includes in-app currency for purchasing stickers, brand partnerships, and a paid subscription tier for exclusive content. Kinzoo has engaged children through collaborations with popular intellectual properties, achieving significant engagement metrics, such as 423,000 opt-ins for Rovio's Angry Birds and 321,000 for the Dog Man campaign within 20 days. The platform allows children to choose which brands to engage with, providing a secure alternative amid increasing regulatory scrutiny of traditional media.

AppWizard

February 21, 2025

“Failed opportunity for a square shoe”: Internet jokes as Crocs drop a ‘Minecraft’ shoe collection

Crocs has announced a collaboration with Minecraft, resulting in a shoe collection that appeals to fans of all ages. The collection has generated excitement on social media, with users humorously suggesting the shoes should have a square design to match Minecraft's blocky aesthetic. Many fans expressed their eagerness to purchase the clogs, with some noting that the primary market will likely be children. The collection will also include clogs with heels. Crocs has previously collaborated with The Beatles and Monsters Inc., and has a Dragon Ball Z collection set to debut next week. The Minecraft collection is scheduled to launch on March 4, 2025.

Tech Optimizer

February 21, 2025

Serious PostgreSQL flaw exploited in US Treasury zero-day attack

Security researchers have identified a zero-day vulnerability in PostgreSQL, labeled CVE-2025-1094, which is believed to have contributed to the cyber breach of the US Treasury in December. The breach was initially attributed to the command injection vulnerability CVE-2024-12356 in the BeyondTrust Remote Support platform. Successful exploitation of CVE-2024-12356 required prior exploitation of CVE-2025-1094. Although BeyondTrust issued a patch for CVE-2024-12356 in December 2024, it did not resolve the underlying issue of CVE-2025-1094, leaving it a zero-day vulnerability until reported to PostgreSQL. Chinese hackers reportedly gained remote access to multiple workstations within the US Treasury, potentially compromising unclassified documents. The details of the accessed documents and the number of workstations involved are not disclosed. This incident is part of a broader pattern of cyber attacks linked to Chinese state-sponsored actors.

Tech Optimizer

February 19, 2025

EDB Expands Partner Program to Drive Global Postgres & AI Growth

EnterpriseDB (EDB) has expanded its Partner Program to support businesses and solution providers in utilizing an enterprise-grade Postgres data management platform for AI-driven data innovation. Over 35% of organizations are seeking enterprise-grade Postgres capabilities, with more than 67% of data workloads being hybrid. A McKinsey survey indicates that 65% of organizations are using generative AI in at least one business function. The enhanced EDB Partner Program offers on-demand support throughout the sales lifecycle, exclusive training and certification, increased go-to-market commitments, a personalized digital experience through the EDB Partner Portal, and showcases customer success stories. EDB aims to empower partners to help customers innovate and scale effectively in an AI-driven environment.

Winsage

February 18, 2025

Windows Mobile Pos Terminal Market Size by Application, Type, Geographic Scope, and Forecast 2025-2032

The global Windows Mobile POS Terminal market is expected to grow significantly from 2025 to 2032, driven by the rise of mobile payment systems, digital transactions, and technological advancements. Key factors include the demand for flexible payment options in retail and hospitality, the increase in e-commerce and contactless payments, and ongoing innovations in security and software. Challenges such as high initial costs, regulatory complexities, supply chain disruptions, and market saturation in developed regions may hinder growth. Emerging trends include the integration of AI, automation, and IoT, a focus on sustainability, and a demand for personalized offerings. The competitive landscape features intense rivalry among key players, with a focus on product innovation and regional expansion, particularly in North America, Europe, and the rapidly growing Asia-Pacific region. Emerging markets in Latin America and the Middle East & Africa show potential for growth, despite facing economic and regulatory challenges.

AppWizard

February 15, 2025

OREO launches special edition cookies in partnership with ‘A Minecraft Movie’

OREO has partnered with 'A Minecraft Movie,' set to release on April 4, 2025, introducing four Special Edition cookies featuring Minecraft symbols: Pickaxe, Crystal, Sword, and Creeper. The collaboration includes a unique gaming mechanic where fans can bite the cookies into square shapes and scan them to unlock an augmented reality experience related to the movie. Additionally, fans can win exclusive OREO x 'A Minecraft Movie' merchandise. OREO aims to enhance playfulness through this partnership, which aligns with the creative themes of the Minecraft franchise. Fans can engage with the campaign at www.oreo.eu or on social media at @OREOUKI.

Tech Optimizer

February 14, 2025

EDB Strengthens Partner Program to Accelerate Postgres® and AI Adoption Worldwide

EnterpriseDB (EDB) has expanded its Partner Program to support businesses and solution providers in response to the growing demand for enterprise-grade Postgres data management platforms, particularly for AI-driven data innovation. Over 35% of enterprises are seeking robust Postgres capabilities, with more than 67% of data workloads being hybrid. A McKinsey survey indicates that 65% of organizations are using generative AI in at least one business function. The enhanced EDB Partner Program includes exclusive training and certification, increased go-to-market commitments, a personalized digital experience through the EDB Partner Portal, and an industry success hub showcasing customer implementations. EDB is focusing on empowering partners to help customers innovate and scale in an AI-driven environment.

AppWizard

February 12, 2025

Report: Apple to release Apple TV Plus app for Android mobile devices

Apple is launching an Apple TV Plus app specifically for Android mobile devices, which will be available through the Google Play Store. This app aims to improve accessibility for Android users who previously accessed Apple TV Plus content via a web browser. The initiative reflects Apple's strategy to enhance user experience and potentially increase its subscriber base. Apple has also developed streaming applications for platforms like Roku and Android TV, and recently offered subscriptions to Apple TV Plus through Amazon’s Prime Video app. The platform features popular shows such as “Severance,” “Ted Lasso,” “Silo,” and “Shrinking,” along with live sports coverage, including Major League Baseball and Major League Soccer events.

AppWizard

February 11, 2025

Coffee Stain and Mojang vets found new publisher Three Friends

A new indie game publishing label named Three Friends has been launched by former industry professionals Albert Säfström, Daniel Kaplan, Sebastian Badylak, and Johan Hermeren, who have experience from companies like Mojang and Coffee Stain. The label aims to support indie titles in the Nordic region, fostering a creative environment for developers. Säfström previously served as CEO of Coffee Stain Publishing, Kaplan has a background in business development at Mojang and Coffee Stain, Badylak has experience in guiding projects at Coffee Stain, and Hermeren has a background in business development at Embracer Group and was CEO of Pieces Interactive. Three Friends emphasizes collaboration and the importance of refining ideas without rushing to market, aiming to partner with developers from early stages to enhance their unique game elements.

BetaBeacon

February 5, 2025

Reminder: Android watches don’t need sideloading gimmicks for gaming

There are actual Wear OS games available in the Play Store that are optimized for limited storage and RAM, and do not require hacking or destroying battery life. These games include simple, classic games that can be enjoyed for a few minutes on your smartwatch. There are two main types of Wear OS games: single-tap games and swipe games. Some popular games include Single Tap Games, Cactus Run: Classic, Jump Drive: Get Away, and "2048 for smart watch." Additionally, there are mental training and relaxation games available, as well as kids' games. While many Wear OS games are low-quality, there is potential for better games in the future, especially with the upcoming new Snapdragon Wear chip.