NVIDIA announced the RTX Spark at Computex 2026, prompting Samsung to develop custom silicon for AI-driven PCs, marking its return to the PC silicon market since the Exynos 5 Dual in 2012. The new silicon, named GAIA, is being created by Samsung's System LSI unit as a companion Neural Processing Unit (NPU) to enhance performance by offloading AI tasks. GAIA is expected to utilize a 4nm process and may explore processing-in-memory (PIM) capabilities with specialized DRAM. Samples of GAIA have been sent to Lenovo China and HP USA for evaluation. Many details about GAIA, including performance metrics and pricing, remain undisclosed. Microsoft has not commented on GAIA's implications for its Copilot+ program, which has a minimum threshold of 40 TOPS for integrated NPUs.