player spending Archives

AppWizard

April 11, 2025

PC Players Spend More On Microtransactions Than Actual Games

Newzoo's report reveals that in 2024, microtransactions account for over 58 percent of spending in the PC gaming sector, while only 28 percent is allocated to full game purchases, reflecting a 2.6 percent decline from the previous year. Players dedicated only 8 percent of their gaming time to new releases, with over 60 percent spent on titles released more than six years ago. In contrast, console gaming shows microtransactions at 32 percent of player spending, a 4.5 percent increase year-over-year, while full game purchases still dominate. Subscription services like Xbox Game Pass and PS Plus Extra capture about 16 percent of the console market.

AppWizard

February 28, 2025

Can alternative app stores break through?

Amazon will close its Android App Store on August 20th, preventing developers from submitting new applications. Epic Games reported an 18% year-over-year decline in player spending on PC, amounting to 5 million in 2024, despite increased user accounts. Alternative app stores face challenges in competing with established platforms like Apple’s App Store and Google Play. Companies like Huawei and Samsung have large user bases but struggle to generate significant revenue in Western markets. Alvaro Pinto, co-founder of Aptoide, notes that Amazon's closure occurs as the app distribution ecosystem is evolving, suggesting potential for new marketplaces despite existing hurdles. The upcoming Pocket Gamer Connects San Francisco event on March 17th to 18th will discuss insights on alternative app stores and direct-to-consumer practices.

BetaBeacon

February 25, 2025

The role of AI in mobile gaming: How Android is changing the game

AI is being used to personalize the gaming experience by offering quick and impactful solutions. AI game development is not feared by the industry, but rather embraced to enhance games while retaining a human touch. AI technology is also helping boost retention and engagement in mobile gaming by improving specific criteria such as retention ratio, engagement, and player spending. AI monetization is driven by a targeted approach to match players with their preferred in-game items, transforming the way we experience mobile games.

AppWizard

February 17, 2025

Epic Games Store hits 295m PC users in 2024

The Epic Games Store has over 295 million users on PC, with an increase of 25 million accounts from the previous year. Epic Games reported a total of 898 million cross-platform accounts, a rise of 94 million year-on-year. PC players spent .09 billion on the store, a 15 percent increase from the prior year, although spending on third-party titles declined by 18 percent, totaling 5 million. The store averages 67 million monthly active users and 32 million daily active users. The highest-performing games of 2024 include Genshin Impact, Rocket League, Honkai Star Rail, Grand Theft Auto 5, and Fortnite Battle Royale. The next tier of successful titles includes EA Sports FC 24, Destiny 2: The Final Shape, Alan Wake 2, Fall Guys, and Wuthering Waves.

AppWizard

February 17, 2025

The Epic Games Store nears 300 million total users

The Epic Games Store's 2024 year-in-review report reveals that its PC user base has grown to 295 million, an increase of 25 million from the previous year. The total number of Epic cross-platform accounts is nearing 900 million. There was a slight decrease in peak monthly users from 75 million to 74 million, but average daily users rose by 6% to 31.5 million. In 2024, users claimed 595 million free games across 89 titles, averaging 6.6 million claims per game. The top five games of 2024 based on player spending and engagement are Genshin Impact, Rocket League, Honkai: Star Rail, Grand Theft Auto V, and Fortnite. Looking ahead, Epic plans to continue its free game program and introduce new features, including non-gaming applications and a new download manager.

AppWizard

February 15, 2025

Epic Games Store hits nearly 300 million PC users in 2024

Epic Games' store has attracted 295 million users on PC and nearly 900 million cross-platform accounts, marking an increase of approximately 100 million users from the previous year, with an average of 67 million monthly active users (MAUs). However, revenue from third-party game sales on PC has declined by 18% year-over-year, dropping from 0 million to 5 million. Overall revenue has increased from 0 million to .09 billion, largely due to Epic's own titles. The top three titles on the platform are Free-to-Play games: Genshin Impact, Rocket League, and Honkai Star Rail, with Grand Theft Auto V being the first paid title on the list. Epic plans to enhance its mobile applications and add features like voice chat and out-of-game invites to the PC client. Concerns remain about the sustainability of third-party game sales as Epic's revenue increasingly relies on its own franchises.

AppWizard

February 14, 2025

Epic Games Store has more PC players than ever – 295 million, in fact

Epic Games Store attracted 295 million PC players over the past year, an increase of 25 million since 2023. The platform has 898 million Epic cross-platform accounts, up by 94 million, with a collective playtime of 2.68 billion hours. The game catalog expanded by 1,100 new titles, supported by Self-Publishing Tools allowing developers to retain 100 percent of their revenue. The Free Games Program has provided over ,000 worth of premium PC titles through 89 giveaways, continuing into 2025. Daily Active Users (DAU) peaked at 37.2 million, while Monthly Active Users (MAU) declined slightly from 75 million to 74 million. DAU increased by 6 percent to 31.5 million, and MAU grew by 6 percent to 67.2 million. Popular titles include Genshin Impact, Rocket League, Honkai Star Rail, GTA 5, and Fortnite. The Now on Epic program will extend until January 31, 2026, including mobile games. Third-party gametime rose from 2.41 billion hours in 2023 to 2.68 billion in 2024, an 11 percent year-over-year growth. The Walt Disney Company acquired a .5 billion stake in Epic Games, initiating a multi-year partnership for a games and entertainment universe linked to Fortnite.

BetaBeacon

August 8, 2024

Zenless Zone Zero lags behind previous miHoYo games despite making $100 million on mobile in its first month | Game World Observer

miHoYo's latest game, Zenless Zone Zero, has generated .8 million in revenue within its first month since its global launch. The bulk of the revenue comes from players in China, with the rest of the world contributing million. Despite falling slightly behind miHoYo's previous hits in terms of first-month revenue, Zenless Zone Zero still maintains a respectable cumulative revenue per download of .94. Japan leads in revenue per download, and the game continues to attract players globally.