pop-up ad

Google has introduced a pop-up ad on its homepage promoting the Chromebook Plus as a more secure alternative to Windows 10, which is set to reach its end-of-life (EOL) on October 14, 2025. The ad suggests that using Windows 10 may be like dealing with a “virus” and emphasizes that security fixes for the operating system will cease this October. The ad includes a link to Google’s “Switch to Chromebook” page, which highlights the Chromebook's security and simplicity, and reassures users that they can access Microsoft 365 applications on Chromebooks. Google holds nearly 80% of the search engine market share and has previously targeted Microsoft products through advertising.