Boox has launched the Go 7 series, which includes the Go 7 and Go Color 7 (Gen II) e-readers. The Go 7 features a 7-inch E Ink Carta 1300 monochrome display with a 300 ppi resolution, while the Go Color 7 uses a Kaleido 3 color E Ink panel. Both models operate on Android 13, have 4GB of RAM, 64GB of internal storage, and support a microSD card. They weigh 195 grams, have adjustable front lights, and include features for handwriting with the Boox InkSense stylus. The Go 7 is priced at 9.99, and the Go Color 7 is also priced at 9.99, positioning them against competitors like the Kindle Paperwhite and Kobo Libra 2.