price hike Archives

AppWizard

October 5, 2026

Kingdom Come Maker Hopes GTA 6 Lifts Game Prices

Martin Klima, co-founder of Warhorse Studios, argues that the video game industry has undervalued its products and that a price increase is necessary for the survival of mid-sized developers. He highlights that production costs for high-quality RPGs and open-world games have risen significantly, while retail prices have remained stagnant. Rockstar Games is set to launch Grand Theft Auto VI at .99 for the standard edition and .99 for the Ultimate Edition, which is being observed as a potential benchmark for future game pricing. Klima believes that if GTA VI's pricing is successful, it could encourage other developers to raise their prices as well. He notes that adjusted for inflation, games today cost less than they did in the 1990s. The last significant price increase in the industry occurred in 2020, when the standard price rose from .99 to .99. Analysts suggest that franchises like Call of Duty, NBA 2K, and EA Sports FC may follow suit if GTA VI performs well commercially.

AppWizard

September 3, 2026

Microsoft announces cap on Xbox Cloud Gaming hours for Game Pass subscribers, admits most aren’t using it much anyway

Microsoft's gaming division is facing challenges due to layoffs, industry consolidation issues, and controversial partnerships. Xbox is increasing service costs for its cloud gaming service, introducing a monthly cap for Game Pass subscribers starting in November, after which additional playtime must be purchased. This change follows a decline in Xbox revenue, which fell by .7 billion over the past year. Xbox also tested an ad-supported game streaming model to boost revenue. The effectiveness of the new pricing strategy is uncertain, especially after a previous price hike led to a loss of "millions" of Game Pass subscribers. Xbox plans to engage with its player base for feedback on these changes.

Winsage

August 13, 2026

It looks like Windows updates might actually be speeding up the OS now

Microsoft is focusing on enhancing the user experience of Windows 11 by introducing a feature that accelerates app launch times. Recent updates have shown improvements to the Start menu, indicating that Microsoft is responding to user feedback. Although some users faced temporary issues related to AMD drivers, these have been resolved. Additionally, Microsoft is increasing the costs of Windows licenses for OEMs, leading users to expect a more efficient operating system. The tech community is anticipating further updates to Windows 11.

Winsage

August 13, 2026

Windows License Price Hike: Microsoft Raises OEM Fees

Microsoft will increase licensing fees for original equipment manufacturers (OEMs) by an average of 7% to 10% starting in July 2026. This increase will particularly affect larger manufacturers with significant volume orders and is expected to lead to a price hike of approximately 3% to 5% for pre-built systems. The licensing fee structure varies based on hardware tiering, volume discounts, and pre-installed software agreements. Individual builders purchasing standalone retail licenses for Windows 11 will not see any price changes. Consumers buying new laptops or pre-built desktops may notice subtle price adjustments as manufacturers adjust to the increased costs.

Winsage

August 10, 2026

Microsoft reportedly pours fuel on PC pricing flames as it implements a ‘significant increase’ for Windows 11 licenses

Microsoft has increased the price of Windows 11 licenses for PC manufacturers by approximately 7% to 10% as of last month, affecting companies like Acer and Asus. This price hike occurs amidst rising costs in the PC market, particularly for RAM and other components, but has not elicited significant reactions from consumers or businesses.

AppWizard

August 3, 2026

Steam Week in Review: Once positioned as mainstream-friendly PC gaming solutions, can Valve’s hardware survive the memory crisis?

Last week, a discussion arose regarding the decline in Steam Deck sales, as noted by PC Gamer's Andy Edser. An analysis by Boiling Steam questioned the mathematical accuracy of the sales figures, leading to concerns about Valve's hardware future. Gabe Newell's million donation to OpenAI in 2018 has been suggested to negatively impact Valve's hardware ambitions. The price of the anticipated Steam Deck OLED increased significantly in May, with the 1TB model rising from 9 to 9 and the 512GB version from 9 to 9, causing potential buyers to reconsider. The Steam Machine's projected retail price has also surged from around 0 to ,049. In gaming, Mistfall Hunter has quickly reached the third spot on the live concurrent players list. The latest Steam deep cuts ranked Counter-Strike 2, Dota 2, and Palworld as the top three games. Despite new releases, Counter-Strike 2 remains at the top of the rankings. DragonSword: Awakening and Shift at Midnight have gained attention for their unique gameplay. A notable Steam review of Alien Kink VR expressed a darkly humorous sentiment.

Winsage

June 28, 2026

Microsoft Weekly: 5 years of Windows 11, more support for Windows 10, and expensive Xbox

Microsoft's Windows 11 celebrated its fifth anniversary on June 24, 2026, and is undergoing regular updates to improve user experience, particularly addressing search functionality. Microsoft has extended the Extended Security Updates program for Windows 10 for an additional year. A non-security update for Windows 11, KB5095093, was released, introducing enhancements such as point-in-time restore capabilities and accessibility improvements. In the Windows Insider Program, new builds were released across various channels, including accessibility features and improvements to File Explorer. Microsoft has discontinued the AI-powered browsing history search feature in Edge due to user feedback. PowerToys version 0.100.1 has been updated with improvements and bug fixes. In gaming, Microsoft announced a price increase for Xbox consoles effective August 1, 2026, with the Xbox Series X|S models seeing price hikes. The 2TB Xbox Series X will be discontinued, but new accessibility programs are being introduced. Valve's upcoming Steam Machine console is priced at ,049 for the 512GB configuration. Rockstar Games announced that Grand Theft Auto VI will launch at .99 for the base edition and .99 for the ultimate edition. NVIDIA announced new titles for its GeForce NOW streaming service, while Steam is hosting its annual Summer Sale until July 9, and the Epic Games Store is offering free games and deals.

AppWizard

June 28, 2026

From casual hobby to luxury investment: memory costs hit PC gaming hard

Two years ago, the gaming landscape was improving with affordable video games and devices like the Steam Deck making PC gaming more user-friendly. However, demand for AI data centers has disrupted manufacturing, causing component prices to rise significantly. Microsoft reported a 2.5 times increase in costs for memory and storage, leading to a 20% price hike for the Xbox Series S in the U.S. starting in August. Apple also announced a similar 20% increase on its hardware. The MSI Claw 8 EX AI+ has been launched at a price of ,499 in Australia, offering advanced gaming performance but at a steep cost. The Steam Deck remains a popular option at 9, while the ASUS ROG Ally provides alternatives for Windows users. The Nintendo Switch 2 offers a 1080p, 120Hz screen at a lower cost but lacks many major releases. Valve's Steam Machine was initially expected to start at 9, but due to the component crisis, it now starts at 9 for a 512GB model. DIY PC builds are becoming more accessible, with a recent build costing just over ,000. Consoles from Sony and Microsoft may offer better pricing for components despite recent increases. Cloud streaming services like Nvidia GeForce NOW and Xbox Game Pass are also emerging as cost-effective options.

Winsage

June 27, 2026

Whew! Windows 10 Users Get a Year’s Extension for Security Updates

Microsoft has extended its Extended Security Updates (ESU) program for Windows 10 until October 14, 2027, after the original end-of-life date was set for October 13, 2023. The ESU program is the only way for users to receive security patches after Microsoft ceased support for Windows 10 in October 2025. Users must be running at least version 22H2 and have a Microsoft account to enroll in the ESU program. The extension aims to provide customers more time to transition to new hardware, which requires a Trusted Platform Module (TPM) for upgrading to Windows 11. Additionally, the prices of laptops and desktop PCs have increased due to demand from artificial intelligence and data centers, although budget-friendly laptops have started to emerge in the market.

AppWizard

June 23, 2026

The Steam Machine’s price has finally been revealed, and it’s not cheap

Valve has announced the pricing for its Steam Machine, with the entry-level 512GB model priced at ,049 without a controller. There are four configurations available: - 512GB model without a controller - ,049 / £879 - 512GB model with a Steam Controller - ,128 / £938 - 2TB model without a controller - ,349 / £1,149 - 2TB model with a Steam Controller - ,428 / £1,208 The pricing reflects recent market trends, including a 40% price increase for the Steam Deck. The specifications for the 512GB model include a semi-custom AMD Zen 4 CPU, semi-custom AMD RDNA3 GPU, 16GB DDR5 RAM, 512GB NVMe SSD, and support for Wi-Fi 6E and Bluetooth 5.3. Registration for interest in the Steam Machine is open until June 25th at 10 AM PT.