programmatic impressions

Pixalate has released its August 2024 Global Top Grossing Mobile Apps Report, analyzing the top-grossing mobile applications in open programmatic advertising revenue across regions including North America, Asia-Pacific, Europe, the Middle East and Africa, and Latin America. The report is based on an examination of over 30 billion open programmatic impressions from more than 230,000 mobile apps, including those delisted from the Apple App Store and Google Play Store. Key findings include significant trends in revenue streams in APAC, performance metrics of key players in EMEA, growth patterns in LATAM, and the dominance of certain applications in North America. The full report is available for download. Pixalate, founded in 2012, specializes in privacy compliance, ad fraud prevention, and digital ad supply chain data intelligence, serving various stakeholders in the digital media industry.