Sridhar Vembu, co-founder and Chief Scientist of Zoho, discussed the technological framework behind Arattai, the company's messaging and calling app, highlighting its extensive research and development. Arattai, launched in 2021, is built on proprietary frameworks developed in-house, enhancing performance, scalability, and security. The app’s real-time communication is powered by a custom-built messaging and audio-visual framework refined over 15 years, alongside a distributed computing framework perfected over two decades. Arattai aims to be a privacy-focused alternative to mainstream messaging apps, constructed entirely on Zoho's indigenous technology stack. Unique features include the Meetings tool for video conferencing, a built-in personal cloud storage space called Pocket, and a Mentions section for tracking tagged messages. Arattai maintains a no-ads policy and does not exploit user data for marketing, distinguishing it from WhatsApp.