revenue Archives

AppWizard

April 20, 2026

WhatsApp Is Testing a Paid ‘Plus’ Plan: Android Beta Users Spot New Personalisation Features, Pricing Still in Trial

WhatsApp is piloting a subscription service called WhatsApp Plus for a select group of Android users. The service includes features such as the ability to pin up to 20 chats, exclusive animated sticker packs, 18 new theme colors, custom app icons, unique ringtones, and bulk settings for chat management. The estimated monthly fee for WhatsApp Plus is approximately €2.49, aimed at enhancing user engagement while keeping core messaging features free.

Tech Optimizer

April 19, 2026

Avast Antivirus: Between Free Tier Strength and Privacy Risks, Things Are Getting Interesting

Avast Antivirus offers free protection against malware, phishing, and unsafe websites, featuring real-time scanning, ransomware protection, and a behavior-based detection system. The free edition includes protective shields for files, emails, and web browsing, while Avast Premium Security provides advanced ransomware defense and a secure browser. Avast One bundles additional features like a VPN and parental controls. Gen Digital acquired Avast in 2022, positioning it as a key part of its consumer cybersecurity strategy, with a freemium model that attracts users and encourages upgrades to premium plans. Avast has a user base of 435 million, with millions transitioning to paid subscriptions annually. The global antivirus market is experiencing double-digit growth, driven by increasing cyber threats. Avast competes with major players like Norton, Bitdefender, and Kaspersky, while facing challenges from free alternatives like Windows Defender. The company previously faced privacy issues related to the sale of anonymized browsing data but has since implemented transparency measures and compliance with EU regulations. Avast is exploring AI-driven detection methods and post-quantum defenses to enhance its offerings.

AppWizard

April 19, 2026

PC segment is growing due to non-obvious projects

The PC gaming segment is projected to outpace console revenue by 2028. A report from Newzoo indicates that games outside the top 20 are expected to account for 56% of PC revenue by 2025, up from 48% in 2022. The share of playtime for these lesser-known titles has increased from 33% to 42%, with a 44% rise in time spent on them between 2022 and 2025, while the overall PC segment has grown by 14%. A "middle layer" of titles, particularly RPGs and adventure games, is emerging as a substantial revenue source. Established games like Cyberpunk 2077, Elden Ring, and The Elder Scrolls V: Skyrim continue to contribute significantly to revenue.

AppWizard

April 18, 2026

Even Netflix is getting in on vertical videos, mobile app redesign gets discussed

In its Q1 2026 report, Netflix announced plans to revamp its mobile app by integrating vertical videos into a new "discovery feed" to help users find fresh content. This move aligns with Disney Plus's recent launch of "Verts," aimed at enhancing viewer engagement. Netflix reported a 16% year-over-year revenue growth during the same update and plans to roll out the redesigned app by the end of the month. The company is also facing scrutiny over its pricing strategy, with the Standard plan increasing to .49 and the Premium plan to .99, following a price hike just 14 months prior.

AppWizard

April 18, 2026

Forza Horizon 6 has reportedly already sold 500k on Steam a month before launch, while my beloved Motorsport has crashed into a brick wall

Forza Horizon began in 2012 and has since redefined the franchise, leading to the upcoming release of Forza Horizon 6, set in Japan. The game features the return of the wristband career mode and has received positive early reviews. It has sold over 500,000 copies on Steam before its official launch, generating nearly a million in revenue, with projections suggesting it could exceed two million sales within the first 24 hours post-launch on May 19. Over 50,000 players pre-ordered the game on its release day on Steam. The Motorsport series has faced challenges, including a significant staff reduction at Turn 10, which may affect its future compared to the more successful Horizon series.

Tech Optimizer

April 18, 2026

Avast Antivirus: Free Protection Faces Premium Competition Pressure

Avast Antivirus offers a free version with features like real-time scanning, malware detection, a ransomware shield, and network security, appealing to budget-conscious users on multiple platforms. It has a lightweight design, regular updates, and community-driven threat intelligence. Gen Digital acquired Avast in 2022 and integrated it into its cybersecurity portfolio, focusing on transitioning users from free to premium services and emphasizing AI-driven threat detection. Avast faces competition from free alternatives like Windows Defender and premium solutions such as Bitdefender and Kaspersky, while regulatory scrutiny affects all providers. The demand for antivirus tools is driven by rising ransomware attacks and data breaches, with remote work increasing the need for endpoint protection. Risks for users include performance issues on older devices, false positives, data privacy concerns, and potential subscription traps. Future updates may incorporate more AI features, and partnerships with hardware manufacturers could expand Avast's market reach.

AppWizard

April 17, 2026

PC gaming is growing, but it isn’t because of Dota 2 and Fortnite

The gaming industry is undergoing significant transformation, with a notable shift in revenue dynamics. According to Newzoo's 2026 report, PC gaming is expected to surpass console gaming by 2028, driven by lucrative titles like League of Legends and World of Warcraft. In 2025, 56% of PC gaming revenue will come from games outside the top 20, highlighting the growing importance of non-top titles. Total playtime in PC gaming has increased by 14% from 2022 to 2025, with non-top 20 games seeing a 44% rise in engagement. Player preferences are leaning towards RPGs and adventure games, while first-person shooters remain popular on Xbox despite some genre fatigue. The gaming industry is characterized by cyclical trends, indicating that while certain genres may decline temporarily, they are not obsolete.

AppWizard

April 17, 2026

More than half of PC gaming revenue comes from games outside the top 20, according to analysts

Every year, a significant portion of players' engagement on consoles remains concentrated within the top 20 games, primarily in genres like sports, shooters, and sandbox experiences. According to Newzoo's PC & Console Gaming Report 2026, over half of the total revenue from PC gaming now comes from titles outside the top 20, with playtime for these games increasing by 44%, while engagement with the top 20 has plateaued. The PC ecosystem supports long-term interest in diverse titles, exemplified by games like Cyberpunk 2077, Elden Ring, and Skyrim, which thrive years after release due to ongoing sales and community modifications. Survival games and action RPGs benefit from substantial content updates that attract new players. In contrast, PlayStation users tend to revisit classic first-party exclusives, while Xbox games not in the Game Pass library struggle for attention, with new free-to-play offerings accounting for less than 1% of overall playtime. The PC platform allows games to generate sales long after leaving bestseller lists, leading to frequent discounts on platforms like Steam to maintain sales momentum.

AppWizard

April 17, 2026

Analysts say PC gaming is now the one platform where more than 50% of revenue comes from games outside the top 20

Newzoo's PC & Console Gaming Report for 2026 indicates that revenue from PC gaming is shifting, with games ranked 21 and below increasing their share from 48% to 56% in Western markets by 2025. This growth includes a 44% rise in playtime for these lower-ranked games, while overall PC playtime increased by 14%. In contrast, playtime for the Top 20 titles has stagnated or declined. Popular titles like Elden Ring and Skyrim remain significant, but there is growing interest in survival games and action RPGs, such as Rust and DayZ, which benefit from ongoing support and updates. The report also notes a resurgence in retro gaming, with classic simulators appealing to nostalgic players. Newzoo highlights that games like REPO and Kingdom Come: Deliverance 2 continue to perform well even after leaving bestseller lists, indicating a broader audience interested in previously popular titles rather than just new releases.

AppWizard

April 16, 2026

Pragmata PC performance tested: 18 GPUs take us to the Moon

Capcom's new sci-fi shooter, Pragmata, features a narrative centered on Hugh, the last survivor of a lunar rescue mission, and Diana, an android with hacking abilities, as they navigate a 3D-printed lunar facility. The game has locked out Radeon support, which has raised concerns about business motivations over technical limitations, despite the Radeon RX 9000-series cards performing well. AMD users can access FSR 3 upscaling, with FSR 4 available for RX 9000-series cards, while older RX 7000- and RX 6000-series cards are limited to FSR 3. The game supports various rendering modes, including rasterization, ray tracing, and path tracing. At 1080p, ray tracing performs well on most hardware, but at 1440p and 4K, higher VRAM cards show better performance. Path tracing requires upscaling and frame generation for optimal playability, with DLSS Frame Generation providing significant benefits for Nvidia users. The RTX 3070 lacks DLSS frame generation support, necessitating FSR 3 for testing, which results in lower image quality compared to DLSS. Overall, Pragmata is designed to leverage advanced graphics technologies, particularly for GeForce RTX 40- and 50-series card owners, while also offering a solid experience for AMD users, albeit with some limitations.