rewards points

Winsage
November 13, 2025
Microsoft is offering Microsoft Rewards points to Windows users who search for Chrome on Bing but choose to try Edge instead. This initiative began in late 2025 as part of Microsoft's efforts to increase Edge's market presence. Users can accumulate points that are redeemable for gift cards, with reports indicating an incentive of 1,300 points for trying Edge. Edge currently holds a market share of around 5-10%, significantly trailing Chrome, which has over 65% market share. Despite mixed user sentiment regarding Microsoft's campaigns, the company continues to promote Edge's features, such as resource efficiency and built-in tools like Copilot AI and coupon finders. Regulatory scrutiny exists around Microsoft's tactics, with concerns about potential anti-competitive behavior.
Winsage
November 13, 2025
Microsoft is launching an incentive program that rewards users with 1,300 Microsoft Rewards points for using the Edge browser, particularly when searching for Chrome on Bing. The Edge browser has a market share of 15.48%, while Chrome has 69.3%. The incentive is specifically aimed at Chrome users, as searches for other browsers do not trigger similar offers. Despite this initiative, Microsoft shares have seen a slight dip. Analysts on Wall Street have a Strong Buy consensus rating for Microsoft, with 34 analysts issuing Buy ratings in the past three months. The average price target for MSFT is 3.14 per share, suggesting a potential upside of 24.77%.
Winsage
November 12, 2025
Microsoft is promoting its Bing search engine and Edge browser by offering Windows users 1,300 Rewards points to discourage them from using competitors like Google Chrome. When users search for "Chrome" on Bing, they see ads for Edge that highlight the opportunity to earn these points, which can be redeemed for gift cards or donated to non-profits. The ads specifically target Chrome users, with no similar promotions for other browsers like Opera or Firefox. The Browser Choice Alliance has criticized Microsoft for incentivizing users instead of competing fairly. Additionally, Microsoft runs ads for Edge every two weeks, promoting it as a superior option that uses Chromium technology, offers Microsoft Rewards points, and features like a VPN, while also showcasing AI personalization capabilities.
Winsage
November 11, 2025
Microsoft is offering 1,300 Microsoft Rewards points to users who search for "Chrome" on Bing, encouraging them to try Microsoft Edge instead. This promotion is exclusive to searches for Chrome and does not apply to other browsers like Opera or Brave. Google Chrome holds a 69.3% share of the PC browser market, while Edge has 15.48%. The advertisement for Edge highlights its features, including a built-in VPN, rewards, Microsoft Recommend, and AI personalization, but the expected increase in user adoption has not yet occurred.
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