Spotify has introduced a messaging feature that allows users to share playlists, songs, and podcasts directly within the app. Users can access this feature by clicking on their profile photo, where they can initiate conversations or select the share button on content. The Messages feature is intended to complement existing sharing options and aims to streamline the user experience by reducing the need to switch between applications. This feature will be available to both free and premium users aged 16 and older, but initially only on mobile devices and in select markets.