Mandarin is the most widely used language on Steam, with 33.7% of users selecting it as their primary language, followed closely by English at 33.5%. Over 66% of Steam users have chosen a primary language other than English. The popularity of games developed by Chinese companies, such as Genshin Impact and Honkai: Star Rail, has contributed to this trend. Chinese game developers often have significantly larger budgets and workforces compared to Japanese developers. Additionally, Mandarin speakers are not only from mainland China but also from Taiwan, Singapore, and Malaysia, with reports of the language being encountered in South Korea and Vietnam in 2023.