- Google Built-in is a package of Google apps that carmakers license and add on top of their Android Automotive systems, providing access to Google Maps, the Google Play Store, and Gemini.
- Gemini is officially taking over from Google Assistant as the voice assistant across 16 car brands, offering features such as real-time traffic updates, EV-specific routing, smart navigation, and the ability to check email, build playlists, and order dinner.
- Not every automaker wants to use Google's assistant, with some like Ford and Rivian investing in building their own AI assistants.
- Some drivers are skeptical of native systems like Google Built-in, believing that the motive behind them is new revenue rather than a better driving experience.