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EA vice president of advertising says game ads are a 'huge opportunity', but it 'has to make sense for the game'
AppWizard
July 17, 2026

EA vice president of advertising says game ads are a ‘huge opportunity’, but it ‘has to make sense for the game’

Electronic Arts (EA) has announced a new advertising platform aimed at integrating in-game ads in a way that feels organic and beneficial for both players and brands. EA's vice president of advertising, Alexander Dao, highlighted the importance of designing advertising experiences from the outset to create a native feel and allow for greater brand participation. He emphasized the need for standardization in advertising practices, particularly regarding viewability standards and reporting metrics, to ensure consistency and accountability in advertising investments. EA recently collaborated with Coach to offer nine free branded items in The Sims, based on player surveys about brand preferences. Dao expressed a desire to balance commercial interests with player satisfaction, noting concerns about advertising potentially detracting from the gaming experience.
Psychology says people who use only free version of antivirus aren't careless: What this choice may reveal
Tech Optimizer
July 17, 2026

Psychology says people who use only free version of antivirus aren’t careless: What this choice may reveal

Individuals who choose free antivirus software often do so based on a careful evaluation of their needs, budget constraints, and personal experiences with security. Factors influencing this decision include monthly budget, type of internet usage, trust in software brands, previous experiences with malware, confidence in personal online habits, and awareness of cybersecurity risks. Psychological theories, such as Prospect Theory and Satisficing Theory, suggest that users assess the perceived benefits of free software against the costs of paid options, leading many to conclude that free solutions are sufficient for their needs. Research indicates that technology choices are based on perceived usefulness and value, with positive past experiences reinforcing the decision to continue using free antivirus software. Overall, individuals often make decisions by balancing their requirements with available resources, highlighting the importance of evaluating personal needs before making purchases.
This surprisingly useful Windows 11 tool helps me block distractions
Winsage
July 16, 2026

This surprisingly useful Windows 11 tool helps me block distractions

Microsoft's Focus Mode, integrated into Windows 11, includes features like Do Not Disturb and Focus Sessions, which help users maintain concentration by silencing notifications and providing a countdown timer for focused work periods. The Focus Sessions feature is located in the Clock app and allows users to customize session durations and breaks, effectively replacing traditional productivity tools like Pomodoro timers and sticky notes. It integrates with Microsoft To Do and can automatically launch Spotify during focus sessions. The app tracks daily progress and stores data locally for privacy, deleting it every 90 days. Customization options are available for alert tones and app theming, though some settings are located in separate menus. The app operates without elevated permissions and does not include distraction-blocking features.
Get antivirus, a VPN, and password manager for $30
Tech Optimizer
July 16, 2026

Get antivirus, a VPN, and password manager for $30

Panda Dome Complete is a comprehensive Windows security suite that offers protection against various digital threats, including ransomware, phishing scams, and data breaches. A one-year subscription is currently available for .99, reduced from its regular price of .99. Key features include real-time antivirus protection, anti-phishing tools, a dark web scanner, a built-in firewall, Wi-Fi protection, 150MB of daily VPN access, a password manager, PC cleanup tools, file encryption, secure file deletion, gaming and multimedia modes, and parental controls. The product is recognized by industry leaders and has over 23,000 reviews on Trustpilot.
Is Spotify down? Thousands of users report issues with app
AppWizard
July 14, 2026

Is Spotify down? Thousands of users report issues with app

As of 12:54 PM today, over 3,500 users have reported difficulties with Spotify, with 38% citing issues with the app and 30% with audio streaming. Problems have been noted since 7:48 AM EDT. Users have expressed frustration on social media, sharing experiences such as the app not loading or being unable to play music. Downdetector, which tracks service disruptions, has indicated a significant increase in reports regarding Spotify.
Survey suggests readers treat their core Android apps like a comfy couch
AppWizard
July 13, 2026

Survey suggests readers treat their core Android apps like a comfy couch

A poll conducted with over 1,700 participants revealed that 50.1% of users only switch apps when absolutely necessary, while 40.6% prefer to maintain their current applications for stability. Only 9.4% of respondents embrace change for novelty. The discussion highlighted the significance of app loyalty as users integrate certain applications into their daily routines.
Релиз BATorrent 4.0 — BitTorrent-клиента, созданного на C++, Qt 6 и libtorrent-rasterbar
TrendTechie
July 12, 2026

Релиз BATorrent 4.0 — BitTorrent-клиента, созданного на C++, Qt 6 и libtorrent-rasterbar

In mid-June 2026, BATorrent released version 4.0, a lightweight BitTorrent client developed with C++, Qt 6, and libtorrent-rasterbar. The source code is available on GitHub under the MIT license, with builds for Windows, Linux, and macOS. Key features include support for magnet links, resumable downloads, sequential downloading, customizable file priorities, and an automatic RSS download feature. The client prioritizes user privacy with no telemetry or analytics, and the only outgoing request is a release check on GitHub. The user interface includes three themes, a real-time speed graph, a detailed tabbed panel, drag-and-drop support, and multilingual options. Privacy features include a PT mode for anonymous connections and a one-click Tor proxy setup. Notifications are integrated with Telegram and Discord, and key improvements in versions 4.0 and 4.1 include an interactive tour, automatic launch after updates, refined protection against automatic updates, and the ability to add torrents via URL.
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