Russia is developing a domestic messaging platform called "Max," inspired by Chinese tech giants Tencent's WeChat and Douyin. VK CEO Vladimir Kiriyenko stated that these platforms serve as models for creating a "super-app" ecosystem that promotes digital services and business growth. Max is intended to compete with Telegram, but user adoption has been slow due to concerns over its limited features. The platform aims to integrate third-party services, including chatbots and business tools, with approximately 500,000 companies already registered. Kiriyenko emphasized the potential of combining messaging, payment solutions, and business services, similar to WeChat's model. The Kremlin's efforts reflect a broader goal of achieving economic and technological independence through domestic digital platforms and recognizing the importance of "platform economies." Kiriyenko also noted VK's interest in Douyin’s success in short-video commerce that merges entertainment with e-commerce.