Epic Games has adopted a relaxed stance on the moderation of thumbnails created using artificial intelligence, focusing on compliance with established guidelines rather than the tools used for creation. Dan Walsh, the product management director, stated that the company is more concerned with whether thumbnails meet their rules than with the methods of their creation. He noted that detecting AI-generated content will become increasingly challenging. In contrast, Epic Games maintains strict ethical standards for its own first-party content, ensuring that all generated material is properly licensed and ownership rights are respected, as emphasized by executive vice president Sax Persson.