What you need to know
- In addition to a variety of other handhelds and mini PCs, AYANEO also introduced KONKR, a budget-minded sub-brand.
- The KONKR Pocket FIT is slated to arrive as the company’s “first flagship product” later this year.
- Pricing has yet to be revealed, but we do know it’s powered by the latest Snapdragon G3 Gen 3.
It’s been quite the week for AYANEO as the company opened Monday by sharing its product roadmap for the near future. As if announcing the AYANEO Pocket DS wasn’t enough, CEO Arthur Zhang also introduced a new sub-brand, KONKR.
During the announcement, Zhang explained that KONKR is “redefining what ‘value’ means in handheld gaming.” We also learned about the first device in the lineup, as the KONKR Pocket FIT was introduced.
The idea of a budget-friendly Android handheld from AYANEO is interesting, as it’s a space that’s already dominated by Retroid and Anbernic. Especially when you take into consideration that the KONKR Pocket FIT is using the Qualcomm’s latest flagship gaming chip, the Snapdragon G3 Gen 3.
Retroid Pocket Flip 2 and Pocket Classic were released, priced at either 9/9 or 9/9, respectively. While the Pocket Classic is the first handheld to use the Snapdragon G1 Gen 2, the Pocket Flip 2 is available with either the Dimensity 1100 or Snapdragon 865, two SoCs that are at least four years old.
In 2025, Anbernic has been leaning more into the Android side of things with the likes of the RG557, RG Slide, and now the RG477M. The RG557 and RG477M are both powered by the Dimensity 8300, with the former coming in at 0 and the latter retailing at 0.
With that in mind, it’s difficult to think that the Pocket FIT will manage to squeeze its way into this price bracket. That’s because unlike dual-screened Pocket DS, the Pocket FIT is powered by Qualcomm’s latest gaming chip, the Snapdragon G3 Gen 3. This is the same chip that debuted at GDC earlier this year, and is currently available in the AYANEO Pocket S2 and Pocket S2 Pro.
Snapdragon G3 Gen 3, KONKR could flip the game on its head.
KONKR Pocket FIT
Where does this FIT? On paper, the KONKR Pocket FIT is shaping up to be an instant success. But, we still don’t know how much it will cost, and there’s a lot riding on whether AYANEO will get this right.
