Data privacy firm files complaint against Ubisoft

In a significant development within the realm of digital privacy, the European Center for Digital Rights, known as NOYB, has leveled serious allegations against gaming giant Ubisoft. The organization, which specializes in privacy matters, is representing a complainant who asserts that the 2016 title, Far Cry Primal, engaged in extensive data collection practices that may infringe upon GDPR regulations.

Allegations of Excessive Data Collection

According to reports from Eurogamer, NOYB has highlighted that players of Far Cry Primal found themselves connecting to external servers an astonishing 150 times within just ten minutes of launching the game. This extensive data exchange reportedly includes connections to major platforms such as Google, Amazon, and Datadog.

Compounding the issue is the game’s requirement for an internet connection, despite its classification as a single-player experience devoid of any online features. Ubisoft has defended this requirement, stating that it serves to verify the ownership of the game by the user.

However, NOYB raises concerns regarding the lack of transparency surrounding the data transmission to external servers, particularly with entities like Google. The absence of a clear rationale for this data flow has prompted the organization to take action.

As the situation unfolds, PCGamesInsider.biz has reached out to Ubisoft for further clarification and comment on these allegations, signaling a growing scrutiny over data privacy practices in the gaming industry.

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Data privacy firm files complaint against Ubisoft