Aptoide has returned to Google Play in the U.S. after more than a decade, becoming the first alternative Android app store to benefit from recent court-ordered changes promoting competition within the Play Store. Aptoide, based in Portugal, is one of the largest Android marketplaces outside of Google Play, with over 40,000 apps and around 25 million monthly active users, making the U.S. its largest market. This return allows Aptoide to leverage familiar user behaviors for app installation, enhancing its competitiveness, particularly in the gaming sector. The change follows a ruling in the Epic Games lawsuit against Google, which found anticompetitive practices in the Android app ecosystem. Since June 22, 2026, Google has allowed third-party app stores access to its app catalog through the Play Catalog Access Program, facilitating the installation of alternative stores and creating new opportunities for developers and publishers in the U.S. market.