merchandise Archives

AppWizard

June 17, 2026

Sega says it made a ‘life-sized figure containing Sonic’s DNA,’ and I have a few questions

Sega is celebrating the 35th anniversary of Sonic the Hedgehog with various marketing initiatives, including exclusive merchandise and events. Highlights include limited edition fashion collaborations and a "musical odyssey" featuring live orchestral performances of Sonic soundtracks. A notable announcement is the "Sonic the Hedgehog DNA Figure," a life-sized statue claiming to contain "Sonic's DNA," developed in collaboration with the Lom Baby project from Transeeds. This figure uses "cutting-edge biotechnology" and symbolizes Sonic's core essence encapsulated within a Chaos Emerald. The exhibition for the DNA Figure will open on June 23 at the Tokyo Sega Store.

AppWizard

June 12, 2026

‘Minecraft’ pop-up event coming to Alton Towers this summer

Merlin Entertainments is enhancing its partnership with Minecraft by launching the 'Minecraft Meet the Mobs' pop-up experience at Alton Towers from July 18 to August 28. This event allows guests to interact with baby mobs in six Minecraft-themed scenes and includes activities like a mob trail for exclusive in-game rewards. Guests can also take photos with characters such as Iron Golem and Creeper, and enjoy themed snacks and merchandise. The experience is included with standard park admission. Minecraft is the best-selling video game of all time, with over 350 million copies sold, and is set to become the first-ever theme park land at Chessington World of Adventures in a £50 million project opening in 2027. Merlin's collaboration with Mojang Studios was announced in 2024, with plans to invest over £85 million in new attractions in the UK and US.

AppWizard

June 9, 2026

[Exclusive] Asia Game Buzz & GameDev Reports: China’s Steam & PC Gaming Market in 2025

The Chinese gaming market is valued at approximately .6 billion and is projected to have over 683 million players by the end of 2025, with 42.4 million users on the Steam platform. Client-based PC games make up about 22.28% of the market, equating to around .5 billion, while the legal console market is estimated at .1-1.2 billion for 2025. Steam holds 87% of all monthly active users in the PC and console market, while PlayStation, Nintendo, and Xbox account for 6%, 5%, and 2%, respectively. As of the end of 2022, there were over 16.7 million console players in China, with total console revenue reaching approximately .3 billion. Major gaming events like ChinaJoy and Bilibili World attracted over 410,000 and 300,000 visitors, respectively, in 2025. The demand for gaming merchandise is growing, with over 100 million users searching for related products by 2025. Heybox is the primary distribution channel for PC keys, with TapTap and Sonkwo also gaining popularity. Effective marketing relies on platforms like Heybox, Bilibili, and Douyin, while Xiaohongshu and Weibo remain influential. The leading game genres in China include action/shooters (33%), RPG/adventure (24%), and simulation/management (16%).

AppWizard

June 8, 2026

Discover the Gears of War: E-Day Collector’s Edition

The Coalition has introduced the Gears of War: E-Day Collector’s Edition, which includes the Xbox Series X Premium Edition of the game and various collectible items. Pre-orders are open, with the Collector’s Edition launching on October 1, 2026, and the global release of Gears of War: E-Day on October 6, 2026. Key features of the Collector’s Edition include a 15-inch collectible statue of Marcus Fenix and Dominic Santiago, a SteelBook with artwork by Luke Preece, replica COG tags, a photograph of the characters, a premium art print of the Feral Wretch, and a thank-you note from the development team. The package also offers early access to the game, a weapon pack, customization packs, and in-game currency. The Collector’s Edition will be available for Xbox Series X and Steam, with limited quantities for pre-order.

AppWizard

June 4, 2026

‘We have a great relationship with IO Interactive,’ Amazon says, but it won’t commit to bringing the studio back for future Bond games

Jeff Gattis, the general manager of Amazon Gaming, indicated a potential shift in the development of future James Bond games, suggesting that sequels might be produced by MGM and possibly Amazon Game Studios, which could mean IO Interactive may step back from its Bond responsibilities. An Amazon spokesperson clarified that the company is not entirely moving away from IO Interactive, though future plans remain unclear. Amazon's gaming division has faced challenges, including significant layoffs and project cancellations. Gattis expressed a belief in the convergence of television and video games, suggesting that major intellectual properties will need to integrate video game narratives. He did not confirm IO Interactive's involvement in future Bond games, stating that decisions regarding the next Bond game are still being considered. IO Interactive has not publicly responded to these developments.

AppWizard

May 30, 2026

Minecraft Live 2026 Returns to Convention Stage at TwitchCon: LEGO Dungeons II Set Revealed

Minecraft Live returned to a physical stage for the first time since 2016, broadcasting from the Twitch Rivals Arena at TwitchCon Rotterdam on May 30, 2026. This event is the first Minecraft Live broadcast from a physical convention since MINECON 2016. The LEGO set 21591, The Twisted Warden Battle, was unveiled, featuring 438 pieces and set to release on August 1, 2026, for .99 / £44.99 / €49.99. The set includes four hero minifigures and a buildable Twisted Warden boss figure. The Chaos Cubed update, designated Java Edition 26.2 and Bedrock Edition 26.30, is expected to be released in mid-to-late June 2026. Minecraft Dungeons II is confirmed for a fall 2026 launch on multiple platforms. Two in-game rewards, the Builder Cape and Crafter Cape, are available for viewers and TwitchCon attendees, respectively.

AppWizard

May 27, 2026

The Skeleton Comes to Life with LEGO’s Latest Minecraft Set

LEGO is releasing a new Minecraft series set featuring a buildable figure of the Skeleton, consisting of 502 pieces and standing 11.5 inches tall. The figure has articulated joints at the neck and arms, allowing for dynamic poses, and is set on a grass-style base. It includes a removable diamond helmet and comes with a downloadable content (DLC) code for a diamond skull cap in the Minecraft video game. The set is scheduled for release on June 1, 2026, with a retail price of .99, and is targeted at children aged 10 and up. It features classic weaponry, including a bow and arrow, and can be used as both a toy and a decorative piece. Players can scan a QR code in the building instructions to redeem the exclusive diamond skull cap in the game.

AppWizard

May 22, 2026

Rosemont’s New Minecraft Experience Is Built For Kids

A new attraction called "Minecraft Experience: Villager Rescue" has opened in Rosemont’s Pearl District, allowing visitors to engage in an immersive adventure based on the popular video game. Guests receive an “Orb of Interaction” to unlock challenges, collect resources, and rescue villagers from zombies while exploring seven themed environments inspired by Minecraft. The experience includes interactive elements such as hurling snowballs at Creepers and crafting potions. Developed by Supply + Demand in partnership with Mojang Studios, the attraction is accessible to both seasoned players and newcomers. It is available for a limited time at EXP Rosemont, with tickets starting at a specified price. Minecraft has sold over 300 million copies worldwide, making it the best-selling video game of all time.

AppWizard

May 16, 2026

How Poppy Playtime made ‘free game, paid DLC’ work on PC

GameDiscoverCo held its annual offsite gathering, discussing various industry developments. Footprints.gg reported significant buzz for Forza Horizon 6 ahead of its launch, with GTA 6 also trending due to trailer speculation. Xbox plans include Project Saluki, a new Game Pass tier for the Chinese market, and Positron, potentially introducing a disc-to-digital entitlement program. Steam's bundle discounting interface has sparked discussions about pricing strategies. The PlayStation Plus Game Catalog for May includes Star Wars Outlaws and Red Dead Redemption 2. Roblox is experiencing shifts in user-generated content rights and cost models. The Source 2-powered s&box has launched on Steam, but interest is waning. Hushcrasher's analysis indicates rising game production costs are due to project scope rather than base costs. Concurrent user metrics suggest week one sales can reach 20 times peak concurrent users. Poppy Playtime, a horror puzzle game, has expanded from a free title to four paid chapters, with Huggy Wuggy becoming a popular character. Mob Entertainment, founded by brothers with a background in 3D animation, has seen Poppy Playtime Chapter 5 sell 408,000 copies on Steam and 19,000 on Epic Games Store. The free base game has 2.76 million downloads on Steam since the chapter's release. The franchise's revenue from four DLCs exceeds a million on Steam, with potential total revenue approaching 100 million when including console and mobile sales. The development team employs a parallel strategy for annual chapter releases, with varying DLC structures across platforms. The pricing of DLC has increased over time, reflecting greater ambition in production. Game director Bryce Clark emphasizes balancing puzzles and chase sequences to enhance player experience.

AppWizard

May 12, 2026

‘Palworld Online’ has been trademarked, but there’s hints of potential AI use

Pocketpair submitted a trademark application for 'Palworld Online' on April 27, 2026, which is currently labeled as 'live' by the US Patent and Trademark Office (USPTO). A similar trademark was filed in South Korea on April 24, 2026. The trademark pertains to "recorded computer game programs and recorded game software," and includes "toy design," suggesting potential new merchandise linked to the Palworld Trading Card Game (TCG). It also references "Artificial intelligence as a service (AIAAS) services featuring software using artificial intelligence (AI) for developing computer games." The 1.0 release of Palworld is projected for sometime in 2026, with speculation about the possibility of an MMO format.