Xiaomi is actively engaging with its audience on the social media platform X (formerly Twitter) to showcase its latest innovations and products. The company utilizes captivating posts, product launch announcements, interactive polls, and behind-the-scenes insights to foster community participation and build trust. Xiaomi also responds to customer feedback, demonstrating its commitment to consumer satisfaction. Additionally, the brand employs innovative marketing strategies, including multimedia content and collaborations with influencers and tech reviewers, to enhance brand visibility and reach wider audiences.