Ubisoft's CEO, Yves Guillemot, supports Sony's plan to phase out physical PlayStation games by January 2028, highlighting the benefits of an all-digital future. He acknowledges concerns from gamers who value physical collections but notes the industry's shift towards digital formats. Currently, digital-only PS5 models are outselling disc versions, although about 70% of PS5s sold still have disc drives. While physical copies remain important and can achieve strong sales, the overall demand for them is decreasing. Nintendo is offering some digital Switch 2 games at a discount compared to physical ones, but it's uncertain if Sony will adopt similar pricing strategies. Digital game sales generally provide higher profits, suggesting that a fully digital marketplace could enhance revenue for companies like Sony and Ubisoft. Only a few PlayStation titles have exceeded 100,000 in physical sales in the U.S. this year, indicating a disconnect between consumer demand for physical games and actual purchasing behavior.