research

AppWizard
October 2, 2026
Newzoo's study on free-to-play games in 2025 reveals that revenue from this segment is shifting, with the top five grossing titles' share of total console revenue decreasing from 79% in 2021 to 72% in 2025, and from 68% to 65% on PC. Players spent approximately 30 billion hours on free-to-play games in the previous year, a decline of 2.9% from 2021. Roblox's playtime has more than doubled to nearly 10 billion hours, increasing its share from 3.3% to 7.9%. While free-to-play playtime on PC has grown, console playtime has declined. The number of gacha games has increased from three in 2021 to 17 in 2025, leading to a 92% rise in playtime on PC. Newzoo's research covers 37 major markets, excluding China and India, focusing on revenue data from the USA, UK, Germany, France, Spain, and Italy.
AppWizard
October 2, 2026
Marc Merrill discussed the development challenges of the game 2XKO, which faced difficulties in attracting a sufficient user base to support its live service model after eight years of work. The game required a monthly active user count in the high hundreds of thousands to justify its ongoing operation. The decision to shift 2XKO to a "box game" model resulted in layoffs and reflected broader industry challenges. The podcast highlighted that even with 400,000 daily players, sustaining a monthly unique player count near one million would be difficult. Merrill indicated that 2XKO would likely struggle to exceed 500,000 monthly active users, raising questions about Riot Games' market assessment and the developers' effectiveness.
Winsage
October 1, 2026
In 2007, software aesthetics featured glossy, rounded plastics and serene landscapes, creating a tranquil atmosphere. A new home-building simulator called Frutiger Home has been released on Steam, allowing players to create personal sanctuaries inspired by the optimistic design elements of the past. The term Frutiger Aero aesthetic describes the polished visual language prevalent in tech and UI design from the mid-2000s to early 2010s. The game invites players to decorate homes with nostalgic imagery, such as clownfish and dandelions, reminiscent of earlier technology like the Zune. Frutiger Home is available on Steam for a low price.
Tech Optimizer
September 29, 2026
68% of consumers primarily associate McAfee with its antivirus software, despite the company offering additional services like scam detection and dark web monitoring. Awareness of these products is limited among consumers. McAfee is launching a rebranding initiative on September 29 to broaden awareness of its diverse offerings and strengthen its position in the cybersecurity market.
Winsage
September 29, 2026
AMD and Perplexity have launched Portable Computer, a software solution for Windows PCs with Ryzen AI Max Series processors, enabling local AI tasks and workflow management for Pro and Max subscribers. This allows users to run extensive AI models on their devices without relying on cloud processing, enhancing privacy and conserving Perplexity Computer credits. The software integrates local models with agent orchestration, scheduling, and security controls, and connects with popular workplace applications like Gmail and Slack. AMD's AI PCs, introduced in 2023, feature a neural processing unit that allows local AI operations alongside standard applications. This collaboration signifies a shift towards more AI processing on personal devices, aiming to automate tasks and improve user experience. Jack Huynh from AMD highlighted the transformation of PCs into intelligent partners, emphasizing the coexistence of local and cloud AI in their strategy.
AppWizard
September 28, 2026
Developers of SharpEmu, an experimental open-source PS5 emulator, have achieved playable frame rates of 60 FPS for six out of 55 tested PS5 titles. The six titles that reached this milestone are Dreaming Sarah, Void Terrarium, New Joe & Mac: Caveman Ninja, Tetris Forever, Hoa, and Tomb Raider IV-VI Remastered. This achievement coincides with the release of SharpEmu v0.0.4-release.2, which includes improvements such as enhanced SPIR-V shader translation and updated Vulkan API support. SharpEmu is compatible with Windows, Linux, and macOS, and utilizes Vulkan and MoltenVK for graphics API calls. The emulator leverages the PlayStation 5's AMD Zen 2 x86-64 CPU to execute console CPU instructions natively on PCs. Currently, only 12 of the 55 tested titles are in a game-ready state, with six playable at 60 FPS. SharpEmu is intended for research and educational purposes and does not include copyrighted system firmware or game data. Additionally, another emulator, KytyPS5, has run the PS5 version of GTA V at approximately 40 to 60 FPS, though it experienced crashes after the opening mission.
AppWizard
September 28, 2026
Crimson Desert Enhanced has received nominations for PC Game of the Year and Best Soundtrack at the Golden Joystick Awards 2026. It ranks second in cumulative sales in the 2026 U.S. video game rankings and is the top new intellectual property in Steam revenue for the year. Voting for the awards is open until October 23, with winners announced on November 11 in London. Additionally, the first downloadable content (DLC) for the game will launch on October 16.
Search