Connecticut's Attorney General, William Tong, is investigating MediaLab.AI Inc.'s messaging app, Kik, due to concerns about inadequate age assurance practices and content moderation. Child safety advocates have criticized Kik as a “predator’s paradise.” Tong described Kik as a platform with significant issues related to sexual abuse, exploitation, and bullying, lacking meaningful age verification and protections for users. The app has over one-third of American teens using it, down from 40 percent in 2016. MediaLab has only partially responded to inquiries about privacy and safety. Tong's office has issued a civil investigative demand for information on MediaLab’s data processing, content moderation, and age assurance practices to assess compliance with the Connecticut Data Privacy Act and the Connecticut Unfair Trade Practices Act.