In August, Microsoft embarked on an initiative to enhance the Microsoft Store, introducing a new Downloads section alongside an updated Library section. Just yesterday, the tech giant took another step forward by testing a fresh product page experience within the Store.
Revamped Product Page Experience
Currently, these enhancements are accessible exclusively to Windows Insiders across all Insider Channels. However, a recent update from the Windows Insider blog indicates that these features will soon be available to non-Insiders as well.
The revamped product page experience is designed to create a more engaging interface, showcasing apps and games tailored to user interests. One of the standout features includes the ability to watch video trailers for apps and games directly while browsing, eliminating the need to navigate away from the Store. For those product pages lacking a trailer, a striking hero image will take its place. Users who prefer not to have trailers autoplay can easily adjust this setting in their preferences.
This new product page experience is compatible with both dark and light modes, ensuring a seamless visual experience for all users. Coupled with the anticipated speed improvements, the Microsoft Store is poised for a significant upgrade, hinting at even more exciting developments on the horizon.
Further reading: Why you should become a Windows Insider
This article originally appeared on our sister publication PC för Alla and was translated and localized from Swedish.
