Google Cracks Down on Play Store Apps
Google has been gradually tightening its requirements for Play Store apps over the past few years, with the aim of protecting Android users from malware. However, benign software that isn’t regularly updated may also be affected by these regulations.
Starting August 31, Google will begin removing apps that it deems to serve no purpose or exhibit minimal functionality as part of its updated rules regarding spam. The company’s support site provides examples of apps that don’t offer engaging user experiences or utility, such as those that only display text, PDFs, or wallpapers.
In addition to cracking down on spam, Google will also target apps that make misleading claims about their functionality. This includes games with gameplay different from their descriptions, joke apps with false claims, and improperly categorized apps.
One of the main goals of Google’s updated policies is to tackle political misinformation. The company will target apps that mimic news broadcasts, use public figures’ likenesses for dishonest reasons, or falsely claim to represent governments and organizations.
Furthermore, Google will continue its fight against fraudulent apps by purging fake copies of other apps or websites designed to steal login information. Developers will also need to clearly state when apps have different functionalities based on a user’s region or device settings.
The August 31 policy update will tighten permissions for apps accessing users’ files and require all new apps to target the Android 14 API. Existing apps must support at least the Android 13 API to avoid being hidden from users who haven’t installed them yet. Wear OS and TV OS are exempt from this requirement.
While Google’s efforts aim to protect users from malicious software, the crackdown may also impact apps that don’t require frequent updates to function properly.
